Amarillo vs Pure White
Where Amarillo belongs to Benjamin Moore's range, Pure White is a Sherwin-Williams color. Hue-wise, Amarillo belongs to the beige-yellow family and Pure White to the beige-greige family. Pure White (LRV 84) reflects noticeably more light than Amarillo (LRV 68), a difference of 15 points that becomes especially apparent in rooms with limited natural light. Amarillo runs yellow while Pure White is decidedly warm, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 57.6, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Amarillo vs Pure White Simulated Comparison
5 simulated room previews — drag the slider on each to see Amarillo on one side and Pure White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Amarillo comparisons
See how Amarillo stacks up against other well-photographed colors across different brands and tones.

At LRV 83 vs 68, White Dove is decisively the brighter choice.

Amarillo reflects far more light (LRV 68 vs 52), opening up a space where Purbeck Stone encloses it.

Amarillo reflects far more light (LRV 68 vs 30), opening up a space where Evergreen Fog encloses it.

Amarillo reads slightly lighter (LRV 68 vs 60), a gap that shows most in low-lit rooms.

A 11-point LRV gap (68 vs 58) makes Amarillo the marginally brighter of the two.

At LRV 68 vs 27, Amarillo is decisively the brighter choice.

Amarillo reflects far more light (LRV 68 vs 43), opening up a space where French Gray encloses it.

At LRV 68 vs 55, Amarillo is decisively the brighter choice.

At LRV 68 vs 44, Amarillo is decisively the brighter choice.

Their light reflectance is nearly identical (LRV 68 vs 66), so neither reads brighter in a room.

A 6-point LRV gap (74 vs 68) makes Shoji White the marginally brighter of the two.

At LRV 68 vs 12, Amarillo is decisively the brighter choice.

At LRV 68 vs 8, Amarillo is decisively the brighter choice.

Their light reflectance is nearly identical (LRV 68 vs 68), so neither reads brighter in a room.

At LRV 68 vs 12, Amarillo is decisively the brighter choice.

At LRV 68 vs 45, Amarillo is decisively the brighter choice.

Amarillo reflects far more light (LRV 68 vs 31), opening up a space where Pale Green encloses it.

Amarillo reflects far more light (LRV 68 vs 7), opening up a space where Pine Needle encloses it.






















