Aura vs Simply White
Both from Benjamin Moore's palette. Hue-wise, Aura belongs to the beige family and Simply White to the beige-white family. Simply White (LRV 90) reflects noticeably more light than Aura (LRV 77), a difference of 12 points that becomes especially apparent in rooms with limited natural light. Aura runs red while Simply White is decidedly yellow, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 15.0, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Aura vs Simply White Simulated Comparison
5 simulated room previews — drag the slider on each to see Aura on one side and Simply White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Aura comparisons
See how Aura stacks up against other well-photographed colors across different brands and tones.








































