Jute vs Make Believe

Both from Benjamin Moore's palette. Both sit in the beige-greige family, which is useful context if you're narrowing within a single hue direction. Jute (LRV 63) reflects noticeably more light than Make Believe (LRV 52), a difference of 11 points that becomes especially apparent in rooms with limited natural light. Jute runs yellow and red while Make Believe is decidedly red, which means they'll respond very differently to warm vs cool light sources. The ΔE 7.3 gap is real but not dramatic — close enough to use together, distinct enough to matter as a choice. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.