Taro vs Pure White
Taro (Benjamin Moore) and Pure White (Sherwin-Williams) come from different manufacturers. Hue-wise, Taro belongs to the pink-purple family and Pure White to the beige-greige family. The 75-point LRV gap — 84 for Pure White vs 9 for Taro — means Pure White will open up a space more effectively. Where Taro leans purple, Pure White reads warm — a distinction that shifts noticeably depending on the light source and surrounding finishes. A ΔE of 65.2 puts these firmly in different territory — two distinct design choices rather than close alternatives. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Taro vs Pure White Simulated Comparison
5 simulated room previews — drag the slider on each to see Taro on one side and Pure White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Taro comparisons
See how Taro stacks up against other well-photographed colors across different brands and tones.
At LRV 83 vs 9, White Dove is decisively the brighter choice.
Purbeck Stone reflects far more light (LRV 52 vs 9), opening up a space where Taro encloses it.
Evergreen Fog reflects far more light (LRV 30 vs 9), opening up a space where Taro encloses it.
Agreeable Gray reflects far more light (LRV 60 vs 9), opening up a space where Taro encloses it.
At LRV 58 vs 9, Accessible Beige is decisively the brighter choice.
At LRV 27 vs 9, Denim Drift is decisively the brighter choice.
French Gray reflects far more light (LRV 43 vs 9), opening up a space where Taro encloses it.
At LRV 55 vs 9, Tranquil Dawn is decisively the brighter choice.
At LRV 44 vs 9, Hardwick White is decisively the brighter choice.
At LRV 66 vs 9, Balboa Mist is decisively the brighter choice.
At LRV 74 vs 9, Shoji White is decisively the brighter choice.
Their light reflectance is nearly identical (LRV 12 vs 9), so neither reads brighter in a room.
Their light reflectance is nearly identical (LRV 9 vs 8), so neither reads brighter in a room.
At LRV 68 vs 9, Skimming Stone is decisively the brighter choice.
Their light reflectance is nearly identical (LRV 12 vs 9), so neither reads brighter in a room.
At LRV 45 vs 9, Saybrook Sage is decisively the brighter choice.
Pale Green reflects far more light (LRV 31 vs 9), opening up a space where Taro encloses it.
With LRVs of 9 and 7, the two reflect almost the same amount of light.