Forever Grey vs Pure White

Forever Grey is a Cloverdale Paint color while Pure White comes from Sherwin-Williams. Hue-wise, Forever Grey belongs to the greige-grey family and Pure White to the beige-greige family. At LRV 84 vs 61, Pure White will read as the brighter of the two — a 23-point gap that matters most in north-facing or low-light rooms. At ΔE 11.0, these are genuinely distinct colors — a strong contrast if used together, or a meaningful choice between two different directions. Below you'll find 4 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.

Forever Grey vs Pure White in Real Spaces

4 real rooms side by side. Seeing Forever Grey and Pure White in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.

Living Room

Living rooms test a color across a full range of conditions — morning sun, afternoon shade, and evening lamp light all shift how both of these read. Pure White returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.

Forever GreyForever Grey EX312 by Cloverdale Paint — Living Room

@visualization

Pure WhitePure White SW 7005 7005 living room

@mybudgetrecipes

Bedroom

Bedroom walls are often seen under warm artificial light, a context that shifts both colors from how they look on a chip. The LRV gap is large enough that Pure White will make the room feel meaningfully brighter than Forever Grey would.

Forever GreyForever Grey EX312 by Cloverdale Paint — Bedroom

@visualization

Pure White7005 bedroom painted in Sherwin-Williams Pure White

@mybudgetrecipes

Kitchen

Kitchen lighting tends to be bright and directional, which sharpens contrast and makes undertone differences more apparent. The LRV gap is large enough that Pure White will make the room feel meaningfully brighter than Forever Grey would.

Forever GreyForever Grey EX312 by Cloverdale Paint — Kitchen

@visualization

Pure WhiteSherwin Williams Pure White 7005 kitchen cabinets

@mybudgetrecipes

Bathroom

Bathrooms amplify color — the enclosed space and reflective surfaces make what reads subtle elsewhere feel more present here. The LRV gap is large enough that Pure White will make the room feel meaningfully brighter than Forever Grey would.

Forever GreyForever Grey EX312 by Cloverdale Paint — Bathroom

@visualization

Pure WhiteWhite 7005 bathroom in Pure White by Sherwin Williams

@mybudgetrecipes

Color Details

Forever Grey
Cloverdale Paint · EX312
Hex#CFCEC4
LRV61.4
BrandCloverdale Paint
NumberEX312
Undertone
Temperature
BrightnessLight
Pure White
Sherwin-Williams · 7005
Hex#EDECE6
LRV84.0
BrandSherwin-Williams
Number7005
Undertone
TemperatureWarm
BrightnessLight

Forever Grey vs Pure White Simulated Comparison

5 simulated room previews — drag the slider on each to see Forever Grey on one side and Pure White on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.

More Forever Grey comparisons

See how Forever Grey stacks up against other well-photographed colors across different brands and tones.

White Dove
Forever Grey
White Dove
Forever Grey
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 83 vs 61, White Dove is decisively the brighter choice.

Forever Grey
Ammonite
Forever Grey
Ammonite
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Farrow & Ball
Ammonite
LRV 69

Ammonite reads slightly lighter (LRV 69 vs 61), a gap that shows most in low-lit rooms.

Forever Grey
Iron Ore
Forever Grey
Iron Ore
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 61 vs 6, Forever Grey is decisively the brighter choice.

Forever Grey
Purbeck Stone
Forever Grey
Purbeck Stone
Cloverdale Paint
Forever Grey
EX312 · LRV 61

Forever Grey reads slightly lighter (LRV 61 vs 52), a gap that shows most in low-lit rooms.

Forever Grey
Evergreen Fog
Forever Grey
Evergreen Fog
Cloverdale Paint
Forever Grey
EX312 · LRV 61

Forever Grey reflects far more light (LRV 61 vs 30), opening up a space where Evergreen Fog encloses it.

Forever Grey
Mizzle
Forever Grey
Mizzle
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Farrow & Ball
Mizzle
LRV 52

A 10-point LRV gap (61 vs 52) makes Forever Grey the marginally brighter of the two.

Forever Grey
Agreeable Gray
Forever Grey
Agreeable Gray
Cloverdale Paint
Forever Grey
EX312 · LRV 61

With LRVs of 61 and 60, the two reflect almost the same amount of light.

Forever Grey
Accessible Beige
Forever Grey
Accessible Beige
Cloverdale Paint
Forever Grey
EX312 · LRV 61

A 4-point LRV gap (61 vs 58) makes Forever Grey the marginally brighter of the two.

Forever Grey
Denim Drift
Forever Grey
Denim Drift
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 61 vs 27, Forever Grey is decisively the brighter choice.

Forever Grey
French Gray
Forever Grey
French Gray
Cloverdale Paint
Forever Grey
EX312 · LRV 61

Forever Grey reflects far more light (LRV 61 vs 43), opening up a space where French Gray encloses it.

Forever Grey
Naval
Forever Grey
Naval
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Sherwin-Williams
Naval
LRV 4

Forever Grey reflects far more light (LRV 61 vs 4), opening up a space where Naval encloses it.

Forever Grey
Tranquil Dawn
Forever Grey
Tranquil Dawn
Cloverdale Paint
Forever Grey
EX312 · LRV 61

A 6-point LRV gap (61 vs 55) makes Forever Grey the marginally brighter of the two.

Forever Grey
Bancha
Forever Grey
Bancha
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Farrow & Ball
Bancha
LRV 13

At LRV 61 vs 13, Forever Grey is decisively the brighter choice.

Forever Grey
Hardwick White
Forever Grey
Hardwick White
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 61 vs 44, Forever Grey is decisively the brighter choice.

Forever Grey
Artichoke
Forever Grey
Artichoke
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Sherwin-Williams
Artichoke
LRV 21

Forever Grey reflects far more light (LRV 61 vs 21), opening up a space where Artichoke encloses it.

Balboa Mist
Forever Grey
Balboa Mist
Forever Grey
Cloverdale Paint
Forever Grey
EX312 · LRV 61

A 4-point LRV gap (66 vs 61) makes Balboa Mist the marginally brighter of the two.

Forever Grey
Shoji White
Forever Grey
Shoji White
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 74 vs 61, Shoji White is decisively the brighter choice.

Forever Grey
Snowbound
Forever Grey
Snowbound
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Sherwin-Williams
Snowbound
LRV 83

At LRV 83 vs 61, Snowbound is decisively the brighter choice.

Forever Grey
Pewter Green
Forever Grey
Pewter Green
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 61 vs 12, Forever Grey is decisively the brighter choice.

Forever Grey
Skimming Stone
Forever Grey
Skimming Stone
Cloverdale Paint
Forever Grey
EX312 · LRV 61

A 7-point LRV gap (68 vs 61) makes Skimming Stone the marginally brighter of the two.

Forever Grey
Dix Blue
Forever Grey
Dix Blue
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Farrow & Ball
Dix Blue
LRV 41

Forever Grey reflects far more light (LRV 61 vs 41), opening up a space where Dix Blue encloses it.

Forever Grey
Calamine
Forever Grey
Calamine
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Farrow & Ball
Calamine
LRV 68

Calamine reads slightly lighter (LRV 68 vs 61), a gap that shows most in low-lit rooms.

Forever Grey
Treron
Forever Grey
Treron
Cloverdale Paint
Forever Grey
EX312 · LRV 61
Farrow & Ball
Treron
LRV 25

Forever Grey reflects far more light (LRV 61 vs 25), opening up a space where Treron encloses it.

Vintage Vogue
Forever Grey
Vintage Vogue
Forever Grey
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 61 vs 12, Forever Grey is decisively the brighter choice.

Saybrook Sage
Forever Grey
Saybrook Sage
Forever Grey
Cloverdale Paint
Forever Grey
EX312 · LRV 61

At LRV 61 vs 45, Forever Grey is decisively the brighter choice.

Forever Grey
Pale Green
Forever Grey
Pale Green
Cloverdale Paint
Forever Grey
EX312 · LRV 61
RAL ClassicClassic
Pale Green
LRV 31

Forever Grey reflects far more light (LRV 61 vs 31), opening up a space where Pale Green encloses it.

Forever Grey
Pine Needle
Forever Grey
Pine Needle
Cloverdale Paint
Forever Grey
EX312 · LRV 61

Forever Grey reflects far more light (LRV 61 vs 7), opening up a space where Pine Needle encloses it.

Forever Grey
Cement grey
Forever Grey
Cement grey
Cloverdale Paint
Forever Grey
EX312 · LRV 61
RAL ClassicClassic
Cement grey
LRV 24

Forever Grey reflects far more light (LRV 61 vs 24), opening up a space where Cement grey encloses it.

Guilford Green
Forever Grey
Guilford Green
Forever Grey
Cloverdale Paint
Forever Grey
EX312 · LRV 61

Forever Grey reads slightly lighter (LRV 61 vs 57), a gap that shows most in low-lit rooms.

Forever Grey
Just Walnut
Forever Grey
Just Walnut
Cloverdale Paint
Forever Grey
EX312 · LRV 61

Just Walnut reads slightly lighter (LRV 72 vs 61), a gap that shows most in low-lit rooms.