London Clay vs Selvedge paint color comparison

London Clay vs Selvedge

London ClayFarrow & BallvsSelvedgeFarrow & BallΔE 19.6 — Distinct difference

Both are Farrow & Ball colors. London Clay reads as grey, while Selvedge reads as blue-grey — two distinct hue families, not close cousins. At LRV 25 vs 15, Selvedge will read as the brighter of the two — a 10-point gap that matters most in north-facing or low-light rooms. The tonal difference — London Clay's warm character against Selvedge's cool — becomes most visible against white trim or in morning light. At ΔE 19.6, these are genuinely distinct colors — a strong contrast if used together, or a meaningful choice between two different directions. Below you'll find 4 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.

London Clay vs Selvedge in Real Spaces

4 real rooms side by side. Seeing London Clay and Selvedge in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.

Living Room

Living rooms test a color across a full range of conditions — morning sun, afternoon shade, and evening lamp light all shift how both of these read. Selvedge returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.

London ClayFarrow and Ball London Clay 244 living room

@palmtreeterrace

SelvedgeFarrow and Ball Selvedge living room paint review

@farmhouseatgardengate

Bedroom

Bedroom walls are often seen under warm artificial light, a context that shifts both colors from how they look on a chip. The LRV gap is large enough that Selvedge will make the room feel meaningfully brighter than London Clay would.

London ClayFarrow and Ball London Clay 244 bedroom

@kidderkokx_interior_design

SelvedgeFarrow and Ball Selvedge bedroom inspiration

@pollyashman_design

Bathroom

Bathrooms amplify color — the enclosed space and reflective surfaces make what reads subtle elsewhere feel more present here. The LRV gap is large enough that Selvedge will make the room feel meaningfully brighter than London Clay would.

London ClayFarrow and Ball London Clay 244 bathroom

@little_reloved_house

SelvedgeSelvedge bathroom review

@og_ross_the_painter

Kitchen Cabinets

On cabinetry, undertone and temperature become more pronounced against countertops and hardware. The LRV gap is large enough that Selvedge will make the room feel meaningfully brighter than London Clay would.

London ClayFarrow and Ball London Clay 244 kitchen cabinets

@kinghamkitchens

SelvedgeFarrow and Ball Selvedge 306 kitchen cabinets

@mayhill_bespoke_kitchens

Color Details

London Clay
Farrow & Ball · 244
LRV15.4
BrandFarrow & Ball
Number244
Undertone—
TemperatureWarm
BrightnessDark
Selvedge
Farrow & Ball · 306
LRV25.4
BrandFarrow & Ball
Number306
Undertone—
TemperatureCool
BrightnessMedium

London Clay vs Selvedge Simulated Comparison

5 simulated room previews — drag the slider on each to see London Clay on one side and Selvedge on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.