London Clay vs River Rouge
London Clay is a Farrow & Ball color while River Rouge comes from Sherwin-Williams. These are both greys, so the question isn't which hue to choose — it's where within grey to land. At LRV 15 vs 12, London Clay will read as the brighter of the two — a 4-point gap that matters most in north-facing or low-light rooms. They share a warm quality — useful to know if you're layering them in the same space. At ΔE 9.6, the difference is perceptible but not dramatic — the two can work harmoniously in the same space. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
London Clay vs River Rouge Simulated Comparison
5 simulated room previews — drag the slider on each to see London Clay on one side and River Rouge on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More London Clay comparisons
See how London Clay stacks up against other well-photographed colors across different brands and tones.
