Masala vs Artichoke
Where Masala belongs to Jotun's range, Artichoke is a Sherwin-Williams color. Masala reads as beige, while Artichoke reads as grey — two distinct hue families, not close cousins. Masala (LRV 38) reflects noticeably more light than Artichoke (LRV 21), a difference of 16 points that becomes especially apparent in rooms with limited natural light. Masala runs warm while Artichoke is decidedly neutral, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 26.4, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 3 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Masala vs Artichoke in Real Spaces
3 real rooms side by side. Seeing Masala and Artichoke in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
Living Room
In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. The LRV gap is large enough that Masala will make the room feel meaningfully brighter than Artichoke would.
Bedroom
The context that matters most in a bedroom is how a color reads under a bedside lamp at night, not under noon daylight. Masala reflects noticeably more light off the walls, making the space read more open than Artichoke.
Color Details
Masala vs Artichoke Simulated Comparison
5 simulated room previews — drag the slider on each to see Masala on one side and Artichoke on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Masala comparisons
See how Masala stacks up against other well-photographed colors across different brands and tones.













































