Soft Grey vs Iron Ore

Soft GreyJotunvsIron OreSherwin-WilliamsΔE 41.5Very different colors

Soft Grey is a Jotun color while Iron Ore comes from Sherwin-Williams. Hue-wise, Soft Grey belongs to the greige-grey family and Iron Ore to the grey family. At LRV 40 vs 6, Soft Grey will read as the brighter of the two — a 34-point gap that matters most in north-facing or low-light rooms. The tonal difference — Soft Grey's warm character against Iron Ore's neutral — becomes most visible against white trim or in morning light. At ΔE 41.5, these are genuinely distinct colors — a strong contrast if used together, or a meaningful choice between two different directions. Below you'll find 3 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.

Soft Grey vs Iron Ore in Real Spaces

3 real rooms side by side. Seeing Soft Grey and Iron Ore in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.

Living Room

Living rooms test a color across a full range of conditions — morning sun, afternoon shade, and evening lamp light all shift how both of these read. Soft Grey returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.

Soft GreyJotun Soft Grey living room paint review

@proffpaint_as

Iron OreIron Ore SW 7069 living room

@mybudgetrecipes

Bedroom

Bedroom walls are often seen under warm artificial light, a context that shifts both colors from how they look on a chip. The LRV gap is large enough that Soft Grey will make the room feel meaningfully brighter than Iron Ore would.

Soft GreyJotun Soft Grey bedroom paint

@villanintill

Iron OreBedroom painted in Sherwin-Williams Iron Ore

@mybudgetrecipes

Bathroom

Bathrooms amplify color — the enclosed space and reflective surfaces make what reads subtle elsewhere feel more present here. The LRV gap is large enough that Soft Grey will make the room feel meaningfully brighter than Iron Ore would.

Soft GreyJotun Soft Grey bathroom color

@nybygger_nr29

Iron OreGray bathroom in Iron Ore by Sherwin Williams

@mybudgetrecipes

Color Details

Soft Grey
Jotun · 0394
Hex#afa99c
LRV40.0
BrandJotun
Number0394
Undertone
TemperatureWarm
BrightnessMedium
Iron Ore
Sherwin-Williams · 7069
Hex#434341
LRV5.5
BrandSherwin-Williams
Number7069
Undertone
TemperatureNeutral
BrightnessDark

Soft Grey vs Iron Ore Simulated Comparison

5 simulated room previews — drag the slider on each to see Soft Grey on one side and Iron Ore on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.

More Soft Grey comparisons

See how Soft Grey stacks up against other well-photographed colors across different brands and tones.

White Dove
Soft Grey
White Dove
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

At LRV 83 vs 40, White Dove is decisively the brighter choice.

Ammonite
Soft Grey
Ammonite
Soft Grey
Farrow & Ball
Ammonite
LRV 69
Jotun
Soft Grey
0394 · LRV 40

Ammonite reflects far more light (LRV 69 vs 40), opening up a space where Soft Grey encloses it.

Purbeck Stone
Soft Grey
Purbeck Stone
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

Purbeck Stone reads slightly lighter (LRV 52 vs 40), a gap that shows most in low-lit rooms.

Soft Grey
Evergreen Fog
Soft Grey
Evergreen Fog
Jotun
Soft Grey
0394 · LRV 40

Soft Grey reads slightly lighter (LRV 40 vs 30), a gap that shows most in low-lit rooms.

Mizzle
Soft Grey
Mizzle
Soft Grey
Farrow & Ball
Mizzle
LRV 52
Jotun
Soft Grey
0394 · LRV 40

A 12-point LRV gap (52 vs 40) makes Mizzle the marginally brighter of the two.

Soft Grey
Agreeable Gray
Soft Grey
Agreeable Gray
Jotun
Soft Grey
0394 · LRV 40

Agreeable Gray reflects far more light (LRV 60 vs 40), opening up a space where Soft Grey encloses it.

Soft Grey
Accessible Beige
Soft Grey
Accessible Beige
Jotun
Soft Grey
0394 · LRV 40

At LRV 58 vs 40, Accessible Beige is decisively the brighter choice.

Denim Drift
Soft Grey
Denim Drift
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

At LRV 40 vs 27, Soft Grey is decisively the brighter choice.

French Gray
Soft Grey
French Gray
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

French Gray reads slightly lighter (LRV 43 vs 40), a gap that shows most in low-lit rooms.

Soft Grey
Naval
Soft Grey
Naval
Jotun
Soft Grey
0394 · LRV 40
Sherwin-Williams
Naval
LRV 4

Soft Grey reflects far more light (LRV 40 vs 4), opening up a space where Naval encloses it.

Tranquil Dawn
Soft Grey
Tranquil Dawn
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

At LRV 55 vs 40, Tranquil Dawn is decisively the brighter choice.

Bancha
Soft Grey
Bancha
Soft Grey
Farrow & Ball
Bancha
LRV 13
Jotun
Soft Grey
0394 · LRV 40

At LRV 40 vs 13, Soft Grey is decisively the brighter choice.

Hardwick White
Hardwick White
Soft Grey
Soft Grey
Hardwick White vs Soft Grey
Jotun
Soft Grey
0394 · LRV 40

A 4-point LRV gap (44 vs 40) makes Hardwick White the marginally brighter of the two.

Soft Grey
Pure White
Soft Grey
Pure White
Jotun
Soft Grey
0394 · LRV 40

Pure White reflects far more light (LRV 84 vs 40), opening up a space where Soft Grey encloses it.

Soft Grey
Artichoke
Soft Grey
Artichoke
Jotun
Soft Grey
0394 · LRV 40
Sherwin-Williams
Artichoke
LRV 21

Soft Grey reflects far more light (LRV 40 vs 21), opening up a space where Artichoke encloses it.

Balboa Mist
Soft Grey
Balboa Mist
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

At LRV 66 vs 40, Balboa Mist is decisively the brighter choice.

Soft Grey
Shoji White
Soft Grey
Shoji White
Jotun
Soft Grey
0394 · LRV 40

At LRV 74 vs 40, Shoji White is decisively the brighter choice.

Soft Grey
Snowbound
Soft Grey
Snowbound
Jotun
Soft Grey
0394 · LRV 40
Sherwin-Williams
Snowbound
LRV 83

At LRV 83 vs 40, Snowbound is decisively the brighter choice.

Soft Grey
Pewter Green
Soft Grey
Pewter Green
Jotun
Soft Grey
0394 · LRV 40

At LRV 40 vs 12, Soft Grey is decisively the brighter choice.

Skimming Stone
Soft Grey
Skimming Stone
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

At LRV 68 vs 40, Skimming Stone is decisively the brighter choice.

Dix Blue
Soft Grey
Dix Blue
Soft Grey
Farrow & Ball
Dix Blue
LRV 41
Jotun
Soft Grey
0394 · LRV 40

With LRVs of 41 and 40, the two reflect almost the same amount of light.

Calamine
Soft Grey
Calamine
Soft Grey
Farrow & Ball
Calamine
LRV 68
Jotun
Soft Grey
0394 · LRV 40

Calamine reflects far more light (LRV 68 vs 40), opening up a space where Soft Grey encloses it.

Treron
Soft Grey
Treron
Soft Grey
Farrow & Ball
Treron
LRV 25
Jotun
Soft Grey
0394 · LRV 40

Soft Grey reflects far more light (LRV 40 vs 25), opening up a space where Treron encloses it.

Vintage Vogue
Soft Grey
Vintage Vogue
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

At LRV 40 vs 12, Soft Grey is decisively the brighter choice.

Saybrook Sage
Soft Grey
Saybrook Sage
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

A 6-point LRV gap (45 vs 40) makes Saybrook Sage the marginally brighter of the two.

Soft Grey
Pale Green
Soft Grey
Pale Green
Jotun
Soft Grey
0394 · LRV 40
RAL ClassicClassic
Pale Green
LRV 31

Soft Grey reads slightly lighter (LRV 40 vs 31), a gap that shows most in low-lit rooms.

Pine Needle
Soft Grey
Pine Needle
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

Soft Grey reflects far more light (LRV 40 vs 7), opening up a space where Pine Needle encloses it.

Soft Grey
Cement grey
Soft Grey
Cement grey
Jotun
Soft Grey
0394 · LRV 40
RAL ClassicClassic
Cement grey
LRV 24

Soft Grey reflects far more light (LRV 40 vs 24), opening up a space where Cement grey encloses it.

Guilford Green
Soft Grey
Guilford Green
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

Guilford Green reflects far more light (LRV 57 vs 40), opening up a space where Soft Grey encloses it.

Just Walnut
Soft Grey
Just Walnut
Soft Grey
Jotun
Soft Grey
0394 · LRV 40

Just Walnut reflects far more light (LRV 72 vs 40), opening up a space where Soft Grey encloses it.