S 5040-R vs Berry Bush
S 5040-R (NCS) and Berry Bush (Sherwin-Williams) come from different manufacturers. S 5040-R reads as pink-red, while Berry Bush reads as pink — two distinct hue families, not close cousins. The 8-point LRV gap — 14 for Berry Bush vs 6 for S 5040-R — means Berry Bush will open up a space more effectively. Where S 5040-R leans warm, Berry Bush reads cool — a distinction that shifts noticeably depending on the light source and surrounding finishes. A ΔE of 22.0 puts these firmly in different territory — two distinct design choices rather than close alternatives. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
S 5040-R vs Berry Bush Simulated Comparison
5 simulated room previews — drag the slider on each to see S 5040-R on one side and Berry Bush on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More S 5040-R comparisons
See how S 5040-R stacks up against other well-photographed colors across different brands and tones.
At LRV 83 vs 6, White Dove is decisively the brighter choice.
Purbeck Stone reflects far more light (LRV 52 vs 6), opening up a space where S 5040-R encloses it.
Evergreen Fog reflects far more light (LRV 30 vs 6), opening up a space where S 5040-R encloses it.
Agreeable Gray reflects far more light (LRV 60 vs 6), opening up a space where S 5040-R encloses it.
At LRV 58 vs 6, Accessible Beige is decisively the brighter choice.
At LRV 27 vs 6, Denim Drift is decisively the brighter choice.
French Gray reflects far more light (LRV 43 vs 6), opening up a space where S 5040-R encloses it.
At LRV 55 vs 6, Tranquil Dawn is decisively the brighter choice.
At LRV 44 vs 6, Hardwick White is decisively the brighter choice.
Pure White reflects far more light (LRV 84 vs 6), opening up a space where S 5040-R encloses it.
At LRV 66 vs 6, Balboa Mist is decisively the brighter choice.
At LRV 74 vs 6, Shoji White is decisively the brighter choice.
A 6-point LRV gap (12 vs 6) makes Pewter Green the marginally brighter of the two.
At LRV 68 vs 6, Skimming Stone is decisively the brighter choice.
A 6-point LRV gap (12 vs 6) makes Vintage Vogue the marginally brighter of the two.
At LRV 45 vs 6, Saybrook Sage is decisively the brighter choice.
Pale Green reflects far more light (LRV 31 vs 6), opening up a space where S 5040-R encloses it.
With LRVs of 7 and 6, the two reflect almost the same amount of light.
Cement grey reflects far more light (LRV 24 vs 6), opening up a space where S 5040-R encloses it.
Guilford Green reflects far more light (LRV 57 vs 6), opening up a space where S 5040-R encloses it.