Chilled Wine vs Pure White
Where Chilled Wine belongs to PPG's range, Pure White is a Sherwin-Williams color. Hue-wise, Chilled Wine belongs to the pink family and Pure White to the beige-greige family. Pure White (LRV 84) reflects noticeably more light than Chilled Wine (LRV 8), a difference of 76 points that becomes especially apparent in rooms with limited natural light. With a ΔE of 64.8, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Chilled Wine vs Pure White Simulated Comparison
5 simulated room previews — drag the slider on each to see Chilled Wine on one side and Pure White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Chilled Wine comparisons
See how Chilled Wine stacks up against other well-photographed colors across different brands and tones.
