Purity vs Transcend

Both from PPG's palette. Purity reads as beige, while Transcend reads as beige-greige — two distinct hue families, not close cousins. Purity (LRV 80) reflects noticeably more light than Transcend (LRV 43), a difference of 37 points that becomes especially apparent in rooms with limited natural light. With a ΔE of 22.0, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.