Heartfelt vs Memorable Rose
Both from Sherwin-Williams's palette. These are both pink-reds, so the question isn't which hue to choose — it's where within pink-red to land. Memorable Rose (LRV 33) reflects noticeably more light than Heartfelt (LRV 17), a difference of 17 points that becomes especially apparent in rooms with limited natural light. Both lean warm, so they'll behave similarly in mixed or changing light conditions. With a ΔE of 26.4, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 2 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Heartfelt vs Memorable Rose in Real Spaces
2 real rooms side by side. Seeing Heartfelt and Memorable Rose in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
Dining Room
A dining room lit by a dimmed pendant or candles is one of the most forgiving environments for paint — warm light softens almost everything. Memorable Rose returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.
Bathroom
Bathrooms are one of the few spaces where you're genuinely enclosed by the paint color, which makes the choice between these two more consequential. Memorable Rose reflects noticeably more light off the walls, making the space read more open than Heartfelt.
Color Details
Heartfelt vs Memorable Rose Simulated Comparison
5 simulated room previews — drag the slider on each to see Heartfelt on one side and Memorable Rose on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Heartfelt comparisons
See how Heartfelt stacks up against other well-photographed colors across different brands and tones.
White Dove reflects far more light (LRV 83 vs 17), opening up a space where Heartfelt encloses it.
At LRV 52 vs 17, Purbeck Stone is decisively the brighter choice.
At LRV 30 vs 17, Evergreen Fog is decisively the brighter choice.
At LRV 60 vs 17, Agreeable Gray is decisively the brighter choice.
Accessible Beige reflects far more light (LRV 58 vs 17), opening up a space where Heartfelt encloses it.
Denim Drift reads slightly lighter (LRV 27 vs 17), a gap that shows most in low-lit rooms.
At LRV 43 vs 17, French Gray is decisively the brighter choice.
Tranquil Dawn reflects far more light (LRV 55 vs 17), opening up a space where Heartfelt encloses it.
Hardwick White reflects far more light (LRV 44 vs 17), opening up a space where Heartfelt encloses it.
At LRV 84 vs 17, Pure White is decisively the brighter choice.
Balboa Mist reflects far more light (LRV 66 vs 17), opening up a space where Heartfelt encloses it.
Shoji White reflects far more light (LRV 74 vs 17), opening up a space where Heartfelt encloses it.
Heartfelt reads slightly lighter (LRV 17 vs 12), a gap that shows most in low-lit rooms.
Skimming Stone reflects far more light (LRV 68 vs 17), opening up a space where Heartfelt encloses it.
Heartfelt reads slightly lighter (LRV 17 vs 12), a gap that shows most in low-lit rooms.
Saybrook Sage reflects far more light (LRV 45 vs 17), opening up a space where Heartfelt encloses it.
At LRV 31 vs 17, Pale Green is decisively the brighter choice.
A 10-point LRV gap (17 vs 7) makes Heartfelt the marginally brighter of the two.
A 7-point LRV gap (24 vs 17) makes Cement grey the marginally brighter of the two.
At LRV 57 vs 17, Guilford Green is decisively the brighter choice.