Match Velvet Plum
Benjamin Moore Velvet Plum is a deep, low-reflectance shade, warm in character with an LRV of 12. The matches below are the closest equivalents available across every brand on Pontata, ranked by ΔE — a perceptual color difference score. A ΔE under 3 is subtle; under 10 is noticeable but harmonious; above 25 means genuinely different colors.
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Closest matches across every brand
One match per brand, ranked by ΔE — a perceptual color difference score calculated from Lab color space values. Lower is closer. Click any card to compare side by side in simulated rooms.


Their light reflectance is nearly identical (LRV 12 vs 12), so neither reads brighter in a room. A ΔE of 2.1 means the difference barely reads in a finished room.



Their light reflectance is nearly identical (LRV 12 vs 11), so neither reads brighter in a room. A ΔE of 2.6 means the difference barely reads in a finished room.



Their light reflectance is nearly identical (LRV 12 vs 11), so neither reads brighter in a room. The ΔE 3.1 gap is real but not dramatic — distinct as a choice, harmonious together.



Their light reflectance is nearly identical (LRV 12 vs 11), so neither reads brighter in a room. The ΔE 4.3 gap is real but not dramatic — distinct as a choice, harmonious together.



Velvet Plum reads slightly lighter (LRV 12 vs 9), a gap that shows most in low-lit rooms. At ΔE 4.5 they're clearly different, yet close enough to share a room.



Their light reflectance is nearly identical (LRV 12 vs 12), so neither reads brighter in a room. The ΔE 5.2 gap is real but not dramatic — distinct as a choice, harmonious together.



Rose Bark reads slightly lighter (LRV 16 vs 12), a gap that shows most in low-lit rooms. At ΔE 5.9 they're clearly different, yet close enough to share a room.



With LRVs of 15 and 12, the two reflect almost the same amount of light. At ΔE 7.0 they're clearly different, yet close enough to share a room.


Their light reflectance is nearly identical (LRV 13 vs 12), so neither reads brighter in a room. The ΔE 7.2 gap is real but not dramatic — distinct as a choice, harmonious together.



With LRVs of 12 and 12, the two reflect almost the same amount of light. At ΔE 7.7 they're clearly different, yet close enough to share a room.


A 4-point LRV gap (12 vs 9) makes Velvet Plum the marginally brighter of the two. The ΔE 8.1 gap is real but not dramatic — distinct as a choice, harmonious together.



A 4-point LRV gap (17 vs 12) makes Quartz grey the marginally brighter of the two. The ΔE 8.5 gap is real but not dramatic — distinct as a choice, harmonious together.



With LRVs of 12 and 11, the two reflect almost the same amount of light. At ΔE 8.9 they're clearly different, yet close enough to share a room.



With LRVs of 15 and 12, the two reflect almost the same amount of light. At ΔE 12.8 these are two genuinely different directions, not variations on a theme.

