
Cocoa
At first glance, Cocoa belongs to the greige family; in a room, light and context can make it far more elusive. Its LRV of 10.8 gives it real visual weight, allowing the color to hold a wall rather than simply recede from view. Because screens flatten both light and texture, sample the paint beside the finishes that will ultimately surround it.
Hex
#655B4DLRV
10.78
Cocoa's Color Strip
Cocoa is the fifth shade on this 7-color strip, sitting between Quinoa and Crispy Bacon. The strip spans from Henna at the lightest end to Rich Ground at the deepest. Strip Ex26 lines up the full value range so you can see exactly where this color lands among its closest relatives.
Cocoa in Rooms
Follow Cocoa from one space to another and watch how light, scale and surrounding materials reshape its character. 8 generated visualizations explore how the color might shape a finished room.
1 Bathroom Photo
The contrast between bright mornings and quieter evening light can draw different notes from Cocoa (EX180). The greige, grey hue classifications suggest the subtle directions the color may take as the room changes.

Cocoa in a bathroom context — crisp, grounded, dependable.
@visualization
2 Bedroom Photos
The 2 bedroom images turn a greige swatch into something more spatial and expressive. With an LRV of 10.8, it carries enough visual weight to make light, trim and texture feel especially deliberate.

Cocoa in a children's bedroom: gentle, considered, liveable.
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Cocoa fills this airy bedroom without demanding attention.
@visualization
1 Dining Room Photo
The room’s change from everyday meals to evening occasions can draw different notes from Cocoa (EX180). The greige, grey hue classifications suggest the subtle directions the color may take as the room changes.

Cocoa adds presence to this dining room without overpowering it.
@visualization
2 Misc Photos
These 2 misc images show how Cocoa (EX180) can sit beside a changing mix of architectural details and personal finishes. The greige, grey hue classifications suggest the subtle directions the color may take as the room changes.

Cocoa on an entryway staircase — grounded, welcoming, assured.
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Cocoa in a sun room, where light tests every paint color honestly.
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1 Kitchen Photo
Against stone, timber, tile and metal finishes, Cocoa (EX180) may feel quieter, sharper or more atmospheric than the digital swatch alone. With an LRV of 10.8, it carries enough visual weight to make light, trim and texture feel especially deliberate.

Cocoa keeps this kitchen feeling open and well-considered.
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1 Living Room Photo
Its place within Ex-Series hints at the range of palettes it can inhabit. In this setting, let the movement from window light to lamplight and upholstery, timber, art and metal accents guide the final sample decision.

Cocoa brings quiet confidence to this living room interior.
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