Chanticleer vs Primary Red paint color comparison

Chanticleer vs Primary Red

Both from Sherwin-Williams's palette. Both sit in the pink-red family, which is useful context if you're narrowing within a single hue direction. Primary Red (LRV 9) reflects noticeably more light than Chanticleer (LRV 5), a difference of 4 points that becomes especially apparent in rooms with limited natural light. Both lean warm, so they'll behave similarly in mixed or changing light conditions. With a ΔE of 16.1, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.

Color Details

Chanticleer
Sherwin-Williams · 2912
LRV5.2
BrandSherwin-Williams
Number2912
Undertone—
TemperatureWarm
BrightnessDark
Primary Red
Sherwin-Williams · 2910
LRV8.8
BrandSherwin-Williams
Number2910
Undertone—
TemperatureWarm
BrightnessDark

Chanticleer vs Primary Red Simulated Comparison

5 simulated room previews — drag the slider on each to see Chanticleer on one side and Primary Red on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.