New House White vs Pure Brilliant White
New House White is a Behr color while Pure Brilliant White comes from Dulux. New House White reads as beige-greige, while Pure Brilliant White reads as greige-white — two distinct hue families, not close cousins. With LRVs of 85 and 84, they'll behave almost identically in terms of how much light they reflect back into a room. The tonal difference — New House White's red character against Pure Brilliant White's warm — becomes most visible against white trim or in morning light. With a ΔE of 1.3, the difference is subtle — you'd need them side by side to reliably tell them apart. Below you'll find 1 real-room photo comparison where both colors appear side by side, plus 5 simulated room previews.
New House White vs Pure Brilliant White in Real Spaces
1 real room side by side. New House White and Pure Brilliant White are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.
House
At full exterior scale, the difference between these two colors becomes much easier to judge than from a small chip. The two are close enough that the choice comes down to finer qualities — undertone, texture, what the color sits next to.
Color Details
New House White vs Pure Brilliant White Simulated Comparison
5 simulated room previews — drag the slider on each to see New House White on one side and Pure Brilliant White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More New House White comparisons
See how New House White stacks up against other well-photographed colors across different brands and tones.










































