Crushed Velvet vs S 5040-R
Crushed Velvet (Benjamin Moore) and S 5040-R (NCS) come from different manufacturers. These are both pink-reds, so the question isn't which hue to choose — it's where within pink-red to land. The 3-point LRV gap — 9 for Crushed Velvet vs 6 for S 5040-R — means Crushed Velvet will open up a space more effectively. Where Crushed Velvet leans red, S 5040-R reads warm — a distinction that shifts noticeably depending on the light source and surrounding finishes. A ΔE of 11.3 puts these firmly in different territory — two distinct design choices rather than close alternatives. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Crushed Velvet vs S 5040-R Simulated Comparison
5 simulated room previews — drag the slider on each to see Crushed Velvet on one side and S 5040-R on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Crushed Velvet comparisons
See how Crushed Velvet stacks up against other well-photographed colors across different brands and tones.
