Simply White vs Paper
Simply White (Benjamin Moore) and Paper (Tikkurila) come from different manufacturers. Hue-wise, Simply White belongs to the beige-white family and Paper to the beige-greige family. Their light reflectance values are nearly the same — 90 vs 88 — so neither will read significantly brighter or darker than the other. A ΔE of 2.4 puts them in subtle territory — distinguishable in direct comparison, less so from across a room. Below you'll find 4 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Simply White vs Paper in Real Spaces
4 real rooms side by side. Simply White and Paper are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.
Living Room
A living room wall sees more varied light than almost any other surface in the house, which makes the choice between these two more nuanced than a chip suggests. At this scale the difference is subtle — you'd need them side by side, as shown here, to reliably tell them apart.
Bedroom
Bedrooms are typically lit with warmer, lower light than the rest of the house — a condition that flatters warm tones and deepens cool ones. In photos like these you're seeing the difference at its most direct. In a finished room, the distinction is there but not dramatic.
Kitchen
Kitchens often have the harshest, most revealing light in the house — under-cabinet LEDs and overhead fixtures that strip away subtlety. In photos like these you're seeing the difference at its most direct. In a finished room, the distinction is there but not dramatic.
House
A full exterior is the most demanding test for a paint color — scale and outdoor light both amplify differences that seem small on a swatch. In photos like these you're seeing the difference at its most direct. In a finished room, the distinction is there but not dramatic.
Color Details
Simply White vs Paper Simulated Comparison
5 simulated room previews — drag the slider on each to see Simply White on one side and Paper on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Simply White comparisons
See how Simply White stacks up against other well-photographed colors across different brands and tones.
