Burning Idea vs Paper

Burning IdeaCloverdale PaintvsPaperTikkurilaΔE 38.2Very different colors

Where Burning Idea belongs to Cloverdale Paint's range, Paper is a Tikkurila color. Burning Idea reads as greige-grey, while Paper reads as beige-greige — two distinct hue families, not close cousins. Paper (LRV 88) reflects noticeably more light than Burning Idea (LRV 28), a difference of 60 points that becomes especially apparent in rooms with limited natural light. With a ΔE of 38.2, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 3 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.

Burning Idea vs Paper in Real Spaces

3 real rooms side by side. Seeing Burning Idea and Paper in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.

Living Room

In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. The LRV gap is large enough that Paper will make the room feel meaningfully brighter than Burning Idea would.

Burning IdeaBurning Idea 0373 by Cloverdale Paint — Living Room

@visualization

PaperTikkurila Paper F497 living room day mood

@harmaamaja

Bedroom

The context that matters most in a bedroom is how a color reads under a bedside lamp at night, not under noon daylight. Paper reflects noticeably more light off the walls, making the space read more open than Burning Idea.

Burning IdeaBurning Idea 0373 by Cloverdale Paint — Bedroom

@visualization

PaperTikkurila Paper F497 bedroom

@harmaamaja

Kitchen

In a kitchen, colors are seen under bright task lighting that amplifies undertones — what reads neutral elsewhere can show its hand here. Paper reflects noticeably more light off the walls, making the space read more open than Burning Idea.

Burning IdeaBurning Idea 0373 by Cloverdale Paint — Kitchen

@visualization

PaperTikkurila Paper F497 kitchen

@kotikodesign

Color Details

Burning Idea
Cloverdale Paint · 0373
Hex#938F77
LRV28.0
BrandCloverdale Paint
Number0373
Undertone
Temperature
BrightnessMedium
Paper
Tikkurila · F497
Hex#F2F2ED
LRV88.4
BrandTikkurila
NumberF497
Undertone
Temperature
BrightnessLight

Burning Idea vs Paper Simulated Comparison

5 simulated room previews — drag the slider on each to see Burning Idea on one side and Paper on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.

More Burning Idea comparisons

See how Burning Idea stacks up against other well-photographed colors across different brands and tones.

White Dove
Burning Idea
White Dove
Benjamin Moore
White Dove
LRV 83

White Dove is the lighter choice

Ammonite
Burning Idea
Ammonite
Farrow & Ball
Ammonite
LRV 69

Ammonite is the lighter choice

Iron Ore
Burning Idea
Iron Ore
Sherwin-Williams
Iron Ore
LRV 6

Burning Idea reads noticeably lighter

Purbeck Stone
Burning Idea
Purbeck Stone
Farrow & Ball
Purbeck Stone
LRV 52

Purbeck Stone reads noticeably lighter

Evergreen Fog
Burning Idea
Evergreen Fog
Sherwin-Williams
Evergreen Fog
LRV 30

Nearly identical in tone

Mizzle
Burning Idea
Mizzle
Farrow & Ball
Mizzle
LRV 52

Mizzle reads noticeably lighter

Agreeable Gray
Burning Idea
Agreeable Gray
Sherwin-Williams
Agreeable Gray
LRV 60

Agreeable Gray is the lighter choice

Denim Drift
Burning Idea
Denim Drift
Dulux
Denim Drift
LRV 27

Nearly identical in tone

Tranquil Dawn
Burning Idea
Tranquil Dawn
Dulux
Tranquil Dawn
LRV 55

Tranquil Dawn is the lighter choice

Balboa Mist
Burning Idea
Balboa Mist
Benjamin Moore
Balboa Mist
LRV 66

Balboa Mist is the lighter choice

Vintage Vogue
Burning Idea
Vintage Vogue
Benjamin Moore
Vintage Vogue
LRV 12

Burning Idea reads noticeably lighter

Pale Green
Burning Idea
Pale Green
RAL ClassicClassic
Pale Green
LRV 31

Pale Green reads slightly lighter

Pine Needle
Burning Idea
Pine Needle
Dulux
Pine Needle
LRV 7

Burning Idea reads noticeably lighter

Cement grey
Burning Idea
Cement grey
RAL ClassicClassic
Cement grey
LRV 24

Burning Idea reads slightly lighter

Black grey
Burning Idea
Black grey
RAL ClassicClassic
Black grey
LRV 6

Burning Idea reads noticeably lighter

Piazza
Burning Idea
Piazza
Tikkurila
Piazza
LRV 65

Piazza is the lighter choice

Humble Yellow
Burning Idea
Humble Yellow
Jotun
Humble Yellow
LRV 57

Humble Yellow is the lighter choice

Windmill Lane
Burning Idea
Windmill Lane
Little Greene
Windmill Lane
LRV 31

Windmill Lane reads slightly lighter

Senses
Burning Idea
Senses
Jotun
Senses
LRV 41

Senses reads noticeably lighter

Lamp Black
Burning Idea
Lamp Black
Little Greene
Lamp Black
LRV 3

Burning Idea is the lighter choice

Washed Linen
Burning Idea
Washed Linen
Jotun
Washed Linen
LRV 55

Washed Linen is the lighter choice

Tea with Florence
Burning Idea
Tea with Florence
Little Greene
Tea with Florence
LRV 18

Burning Idea reads slightly lighter

Thames Fog
Burning Idea
Thames Fog
Valspar
Thames Fog
LRV 27

Nearly identical in tone

Ocean Abyss
Burning Idea
Ocean Abyss
Behr
Ocean Abyss
LRV 7

Burning Idea reads noticeably lighter

Classic Silver
Burning Idea
Classic Silver
Behr
Classic Silver
LRV 48

Classic Silver reads noticeably lighter

Teton Blue
Burning Idea
Teton Blue
Behr
Teton Blue
LRV 31

Nearly identical in tone

RAL 110-2
Burning Idea
RAL 110-2
RAL EffectEffect
RAL 110-2
LRV 72

RAL 110-2 is the lighter choice

RAL 110-1
Burning Idea
RAL 110-1
RAL EffectEffect
RAL 110-1
LRV 80

RAL 110-1 is the lighter choice

Passageway
Burning Idea
Passageway
Valspar
Passageway
LRV 14

Burning Idea reads noticeably lighter

RAL 180-1
Burning Idea
RAL 180-1
RAL EffectEffect
RAL 180-1
LRV 49

RAL 180-1 reads noticeably lighter