Trade Secret vs Ginseng
Trade Secret is a Cloverdale Paint color while Ginseng comes from Jotun. These are both beiges, so the question isn't which hue to choose — it's where within beige to land. At LRV 70 vs 62, Trade Secret will read as the brighter of the two — a 8-point gap that matters most in north-facing or low-light rooms. At ΔE 4.0, the difference is perceptible but not dramatic — the two can work harmoniously in the same space. Below you'll find 2 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Trade Secret vs Ginseng in Real Spaces
2 real rooms side by side. Trade Secret and Ginseng are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.
Living Room
Living rooms test a color across a full range of conditions — morning sun, afternoon shade, and evening lamp light all shift how both of these read. Trade Secret has the edge in reflectance, which shows as a quiet sense of added space rather than an obvious contrast.
Bedroom
Bedroom walls are often seen under warm artificial light, a context that shifts both colors from how they look on a chip. The brightness difference is modest but present — Trade Secret gives the walls a little more lift.
Color Details
Trade Secret vs Ginseng Simulated Comparison
5 simulated room previews — drag the slider on each to see Trade Secret on one side and Ginseng on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Trade Secret comparisons
See how Trade Secret stacks up against other well-photographed colors across different brands and tones.












































