Bordeaux vs Positively Purple
Where Bordeaux belongs to Jotun's range, Positively Purple is a PPG color. Hue-wise, Bordeaux belongs to the pink family and Positively Purple to the pink-purple family. They have nearly identical light reflectance values (11 vs 9), so they'll read as similarly Dark in most lighting conditions. With a ΔE of 12.1, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Bordeaux vs Positively Purple Simulated Comparison
5 simulated room previews — drag the slider on each to see Bordeaux on one side and Positively Purple on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Bordeaux comparisons
See how Bordeaux stacks up against other well-photographed colors across different brands and tones.








































