S 4010-B70G vs Morning at Sea

S 4010-B70GNCSvsMorning at SeaSherwin-WilliamsΔE 3.6Noticeable difference

Where S 4010-B70G belongs to NCS's range, Morning at Sea is a Sherwin-Williams color. These are both blue-greys, so the question isn't which hue to choose — it's where within blue-grey to land. They have nearly identical light reflectance values (28 vs 29), so they'll read as similarly Medium in most lighting conditions. Both lean cool, so they'll behave similarly in mixed or changing light conditions. The ΔE 3.6 gap is real but not dramatic — close enough to use together, distinct enough to matter as a choice. Below you'll find 1 real-room photo comparison where both colors appear side by side, plus 5 simulated room previews.

S 4010-B70G vs Morning at Sea in Real Spaces

1 real room side by side. S 4010-B70G and Morning at Sea are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.

Living Room

In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. Side by side like this, the difference is easy to read — which is exactly why seeing them in a real space is more useful than comparing chips.

S 4010-B70GNCS S 4010-B70G living room picture

@villahelander

Morning at SeaSw Morning At Sea Living Room

@carolinedesign.sc

Color Details

S 4010-B70G
NCS · S 4010-B70G
Hex#809492
LRV27.8
BrandNCS
NumberS 4010-B70G
Undertone
TemperatureCool
BrightnessMedium
Morning at Sea
Sherwin-Williams · 9634
Hex#82979B
LRV29.1
BrandSherwin-Williams
Number9634
Undertone
TemperatureCool
BrightnessMedium

S 4010-B70G vs Morning at Sea Simulated Comparison

5 simulated room previews — drag the slider on each to see S 4010-B70G on one side and Morning at Sea on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.

More S 4010-B70G comparisons

See how S 4010-B70G stacks up against other well-photographed colors across different brands and tones.

White Dove
S 4010-B70G
White Dove
Benjamin Moore
White Dove
LRV 83

White Dove is the lighter choice

Ammonite
S 4010-B70G
Ammonite
Farrow & Ball
Ammonite
LRV 69

Ammonite is the lighter choice

Iron Ore
S 4010-B70G
Iron Ore
Sherwin-Williams
Iron Ore
LRV 6

S 4010-B70G reads noticeably lighter

Purbeck Stone
S 4010-B70G
Purbeck Stone
Farrow & Ball
Purbeck Stone
LRV 52

Purbeck Stone reads noticeably lighter

Evergreen Fog
S 4010-B70G
Evergreen Fog
Sherwin-Williams
Evergreen Fog
LRV 30

Nearly identical in tone

Mizzle
S 4010-B70G
Mizzle
Farrow & Ball
Mizzle
LRV 52

Mizzle reads noticeably lighter

Agreeable Gray
S 4010-B70G
Agreeable Gray
Sherwin-Williams
Agreeable Gray
LRV 60

Agreeable Gray is the lighter choice

Denim Drift
S 4010-B70G
Denim Drift
Dulux
Denim Drift
LRV 27

Nearly identical in tone

Tranquil Dawn
S 4010-B70G
Tranquil Dawn
Dulux
Tranquil Dawn
LRV 55

Tranquil Dawn is the lighter choice

Balboa Mist
S 4010-B70G
Balboa Mist
Benjamin Moore
Balboa Mist
LRV 66

Balboa Mist is the lighter choice

Vintage Vogue
S 4010-B70G
Vintage Vogue
Benjamin Moore
Vintage Vogue
LRV 12

S 4010-B70G reads noticeably lighter

Pale Green
S 4010-B70G
Pale Green
RAL ClassicClassic
Pale Green
LRV 31

Pale Green reads slightly lighter

Pine Needle
S 4010-B70G
Pine Needle
Dulux
Pine Needle
LRV 7

S 4010-B70G reads noticeably lighter

Cement grey
S 4010-B70G
Cement grey
RAL ClassicClassic
Cement grey
LRV 24

S 4010-B70G reads slightly lighter

Black grey
S 4010-B70G
Black grey
RAL ClassicClassic
Black grey
LRV 6

S 4010-B70G reads noticeably lighter

Piazza
S 4010-B70G
Piazza
Tikkurila
Piazza
LRV 65

Piazza is the lighter choice

Humble Yellow
S 4010-B70G
Humble Yellow
Jotun
Humble Yellow
LRV 57

Humble Yellow is the lighter choice

Windmill Lane
S 4010-B70G
Windmill Lane
Little Greene
Windmill Lane
LRV 31

Windmill Lane reads slightly lighter

Senses
S 4010-B70G
Senses
Jotun
Senses
LRV 41

Senses reads noticeably lighter

Lamp Black
S 4010-B70G
Lamp Black
Little Greene
Lamp Black
LRV 3

S 4010-B70G is the lighter choice

Washed Linen
S 4010-B70G
Washed Linen
Jotun
Washed Linen
LRV 55

Washed Linen is the lighter choice

Tea with Florence
S 4010-B70G
Tea with Florence
Little Greene
Tea with Florence
LRV 18

S 4010-B70G reads slightly lighter

Thames Fog
S 4010-B70G
Thames Fog
Valspar
Thames Fog
LRV 27

Nearly identical in tone

Ocean Abyss
S 4010-B70G
Ocean Abyss
Behr
Ocean Abyss
LRV 7

S 4010-B70G reads noticeably lighter

Classic Silver
S 4010-B70G
Classic Silver
Behr
Classic Silver
LRV 48

Classic Silver reads noticeably lighter

Teton Blue
S 4010-B70G
Teton Blue
Behr
Teton Blue
LRV 31

Teton Blue reads slightly lighter

RAL 110-2
S 4010-B70G
RAL 110-2
RAL EffectEffect
RAL 110-2
LRV 72

RAL 110-2 is the lighter choice

RAL 110-1
S 4010-B70G
RAL 110-1
RAL EffectEffect
RAL 110-1
LRV 80

RAL 110-1 is the lighter choice

Paper
S 4010-B70G
Paper
Tikkurila
Paper
LRV 88

Paper is the lighter choice

Passageway
S 4010-B70G
Passageway
Valspar
Passageway
LRV 14

S 4010-B70G reads noticeably lighter