Simple White vs Paper
Where Simple White belongs to Sherwin-Williams's range, Paper is a Tikkurila color. Both sit in the beige-greige family, which is useful context if you're narrowing within a single hue direction. Paper (LRV 88) reflects noticeably more light than Simple White (LRV 70), a difference of 19 points that becomes especially apparent in rooms with limited natural light. The ΔE 8.7 gap is real but not dramatic — close enough to use together, distinct enough to matter as a choice. Below you'll find 1 real-room photo comparison where both colors appear side by side, plus 5 simulated room previews.
Simple White vs Paper in Real Spaces
1 real room side by side. Simple White and Paper are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.
Living Room
In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. The LRV gap is large enough that Paper will make the room feel meaningfully brighter than Simple White would.
Color Details
Simple White vs Paper Simulated Comparison
5 simulated room previews — drag the slider on each to see Simple White on one side and Paper on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Simple White comparisons
See how Simple White stacks up against other well-photographed colors across different brands and tones.
