Ultra Pure White vs Denim Drift

Ultra Pure WhiteBehrvsDenim DriftDuluxΔE 41.3Very different colors

Ultra Pure White (Behr) and Denim Drift (Dulux) come from different manufacturers. Ultra Pure White reads as white-yellow, while Denim Drift reads as blue-grey — two distinct hue families, not close cousins. The 67-point LRV gap — 94 for Ultra Pure White vs 27 for Denim Drift — means Ultra Pure White will open up a space more effectively. Where Ultra Pure White leans yellow, Denim Drift reads cool — a distinction that shifts noticeably depending on the light source and surrounding finishes. A ΔE of 41.3 puts these firmly in different territory — two distinct design choices rather than close alternatives. Below you'll find 1 real-room photo comparison where both colors appear side by side, plus 5 simulated room previews.

Ultra Pure White vs Denim Drift in Real Spaces

1 real room side by side. Seeing Ultra Pure White and Denim Drift in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.

Living Room

A living room wall sees more varied light than almost any other surface in the house, which makes the choice between these two more nuanced than a chip suggests. Ultra Pure White reflects noticeably more light off the walls, making the space read more open than Denim Drift.

Ultra Pure WhiteBehr Ultra Pure White living room fireplace

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Denim DriftDulux Denim Drift living room paint review

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Color Details

Ultra Pure White
Behr · UPW
Hex#f8f9f3
LRV94.1
BrandBehr
NumberUPW
UndertoneYellow
TemperatureWarm
BrightnessLight
Denim Drift
Dulux · 87BG 27/077
Hex#7c8d95
LRV27.0
BrandDulux
Number87BG 27/077
Undertone
TemperatureCool
BrightnessMedium

Ultra Pure White vs Denim Drift Simulated Comparison

5 simulated room previews — drag the slider on each to see Ultra Pure White on one side and Denim Drift on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.

More Ultra Pure White comparisons

See how Ultra Pure White stacks up against other well-photographed colors across different brands and tones.

White Dove
Ultra Pure White
White Dove
Benjamin Moore
White Dove
LRV 83

Ultra Pure White reads slightly lighter

Ammonite
Ultra Pure White
Ammonite
Farrow & Ball
Ammonite
LRV 69

Ultra Pure White is the lighter choice

Iron Ore
Ultra Pure White
Iron Ore
Sherwin-Williams
Iron Ore
LRV 6

Ultra Pure White is the lighter choice

Purbeck Stone
Ultra Pure White
Purbeck Stone
Farrow & Ball
Purbeck Stone
LRV 52

Ultra Pure White is the lighter choice

Evergreen Fog
Ultra Pure White
Evergreen Fog
Sherwin-Williams
Evergreen Fog
LRV 30

Ultra Pure White is the lighter choice

Mizzle
Ultra Pure White
Mizzle
Farrow & Ball
Mizzle
LRV 52

Ultra Pure White is the lighter choice

Agreeable Gray
Ultra Pure White
Agreeable Gray
Sherwin-Williams
Agreeable Gray
LRV 60

Ultra Pure White is the lighter choice

Tranquil Dawn
Ultra Pure White
Tranquil Dawn
Dulux
Tranquil Dawn
LRV 55

Ultra Pure White is the lighter choice

Balboa Mist
Ultra Pure White
Balboa Mist
Benjamin Moore
Balboa Mist
LRV 66

Ultra Pure White is the lighter choice

Vintage Vogue
Ultra Pure White
Vintage Vogue
Benjamin Moore
Vintage Vogue
LRV 12

Ultra Pure White is the lighter choice

Pale Green
Ultra Pure White
Pale Green
RAL ClassicClassic
Pale Green
LRV 31

Ultra Pure White is the lighter choice

Pine Needle
Ultra Pure White
Pine Needle
Dulux
Pine Needle
LRV 7

Ultra Pure White is the lighter choice

Cement grey
Ultra Pure White
Cement grey
RAL ClassicClassic
Cement grey
LRV 24

Ultra Pure White is the lighter choice

Just Walnut
Ultra Pure White
Just Walnut
Dulux
Just Walnut
LRV 72

Ultra Pure White reads noticeably lighter

Black grey
Ultra Pure White
Black grey
RAL ClassicClassic
Black grey
LRV 6

Ultra Pure White is the lighter choice

Piazza
Ultra Pure White
Piazza
Tikkurila
Piazza
LRV 65

Ultra Pure White is the lighter choice

Humble Yellow
Ultra Pure White
Humble Yellow
Jotun
Humble Yellow
LRV 57

Ultra Pure White is the lighter choice

Windmill Lane
Ultra Pure White
Windmill Lane
Little Greene
Windmill Lane
LRV 31

Ultra Pure White is the lighter choice

Senses
Ultra Pure White
Senses
Jotun
Senses
LRV 41

Ultra Pure White is the lighter choice

Lamp Black
Ultra Pure White
Lamp Black
Little Greene
Lamp Black
LRV 3

Ultra Pure White is the lighter choice

Washed Linen
Ultra Pure White
Washed Linen
Jotun
Washed Linen
LRV 55

Ultra Pure White is the lighter choice

Tea with Florence
Ultra Pure White
Tea with Florence
Little Greene
Tea with Florence
LRV 18

Ultra Pure White is the lighter choice

Thames Fog
Ultra Pure White
Thames Fog
Valspar
Thames Fog
LRV 27

Ultra Pure White is the lighter choice

Ocean Abyss
Ultra Pure White
Ocean Abyss
Behr
Ocean Abyss
LRV 7

Ultra Pure White is the lighter choice

Classic Silver
Ultra Pure White
Classic Silver
Behr
Classic Silver
LRV 48

Ultra Pure White is the lighter choice

Teton Blue
Ultra Pure White
Teton Blue
Behr
Teton Blue
LRV 31

Ultra Pure White is the lighter choice

RAL 110-2
Ultra Pure White
RAL 110-2
RAL EffectEffect
RAL 110-2
LRV 72

Ultra Pure White reads noticeably lighter

RAL 110-1
Ultra Pure White
RAL 110-1
RAL EffectEffect
RAL 110-1
LRV 80

Ultra Pure White reads noticeably lighter

Paper
Ultra Pure White
Paper
Tikkurila
Paper
LRV 88

Ultra Pure White reads slightly lighter

Passageway
Ultra Pure White
Passageway
Valspar
Passageway
LRV 14

Ultra Pure White is the lighter choice