Breath of Fresh Air vs Pure White
Where Breath of Fresh Air belongs to Benjamin Moore's range, Pure White is a Sherwin-Williams color. Hue-wise, Breath of Fresh Air belongs to the blue family and Pure White to the beige-greige family. Pure White (LRV 84) reflects noticeably more light than Breath of Fresh Air (LRV 69), a difference of 15 points that becomes especially apparent in rooms with limited natural light. Breath of Fresh Air runs blue while Pure White is decidedly warm, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 12.0, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Breath of Fresh Air vs Pure White Simulated Comparison
5 simulated room previews — drag the slider on each to see Breath of Fresh Air on one side and Pure White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Breath of Fresh Air comparisons
See how Breath of Fresh Air stacks up against other well-photographed colors across different brands and tones.

At LRV 83 vs 69, White Dove is decisively the brighter choice.

With LRVs of 69 and 69, the two reflect almost the same amount of light.

At LRV 69 vs 6, Breath of Fresh Air is decisively the brighter choice.

Breath of Fresh Air reflects far more light (LRV 69 vs 52), opening up a space where Purbeck Stone encloses it.

Breath of Fresh Air reflects far more light (LRV 69 vs 30), opening up a space where Evergreen Fog encloses it.

At LRV 69 vs 52, Breath of Fresh Air is decisively the brighter choice.

Breath of Fresh Air reads slightly lighter (LRV 69 vs 60), a gap that shows most in low-lit rooms.

A 11-point LRV gap (69 vs 58) makes Breath of Fresh Air the marginally brighter of the two.

At LRV 69 vs 27, Breath of Fresh Air is decisively the brighter choice.

Breath of Fresh Air reflects far more light (LRV 69 vs 43), opening up a space where French Gray encloses it.

Breath of Fresh Air reflects far more light (LRV 69 vs 4), opening up a space where Naval encloses it.

At LRV 69 vs 55, Breath of Fresh Air is decisively the brighter choice.

At LRV 69 vs 13, Breath of Fresh Air is decisively the brighter choice.

At LRV 69 vs 44, Breath of Fresh Air is decisively the brighter choice.

Breath of Fresh Air reflects far more light (LRV 69 vs 21), opening up a space where Artichoke encloses it.

A 4-point LRV gap (69 vs 66) makes Breath of Fresh Air the marginally brighter of the two.

A 5-point LRV gap (74 vs 69) makes Shoji White the marginally brighter of the two.

At LRV 83 vs 69, Snowbound is decisively the brighter choice.

At LRV 69 vs 12, Breath of Fresh Air is decisively the brighter choice.

Their light reflectance is nearly identical (LRV 69 vs 68), so neither reads brighter in a room.

Breath of Fresh Air reflects far more light (LRV 69 vs 41), opening up a space where Dix Blue encloses it.

With LRVs of 69 and 68, the two reflect almost the same amount of light.

Breath of Fresh Air reflects far more light (LRV 69 vs 25), opening up a space where Treron encloses it.

At LRV 69 vs 12, Breath of Fresh Air is decisively the brighter choice.

At LRV 69 vs 45, Breath of Fresh Air is decisively the brighter choice.

Breath of Fresh Air reflects far more light (LRV 69 vs 31), opening up a space where Pale Green encloses it.

Breath of Fresh Air reflects far more light (LRV 69 vs 7), opening up a space where Pine Needle encloses it.

Breath of Fresh Air reflects far more light (LRV 69 vs 24), opening up a space where Cement grey encloses it.

Breath of Fresh Air reads slightly lighter (LRV 69 vs 57), a gap that shows most in low-lit rooms.

With LRVs of 72 and 69, the two reflect almost the same amount of light.









