Carter Plum vs Artichoke
Where Carter Plum belongs to Benjamin Moore's range, Artichoke is a Sherwin-Williams color. Carter Plum reads as pink, while Artichoke reads as grey — two distinct hue families, not close cousins. Artichoke (LRV 21) reflects noticeably more light than Carter Plum (LRV 10), a difference of 11 points that becomes especially apparent in rooms with limited natural light. Carter Plum runs red while Artichoke is decidedly neutral, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 36.3, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 2 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Carter Plum vs Artichoke in Real Spaces
2 real rooms side by side. Seeing Carter Plum and Artichoke in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
Bathroom
Bathrooms are one of the few spaces where you're genuinely enclosed by the paint color, which makes the choice between these two more consequential. Artichoke reflects noticeably more light off the walls, making the space read more open than Carter Plum.
Front Door
A front door is a focal point — small color differences read clearly at this concentrated scale. The LRV gap is large enough that Artichoke will make the room feel meaningfully brighter than Carter Plum would.
Color Details
Carter Plum vs Artichoke Simulated Comparison
5 simulated room previews — drag the slider on each to see Carter Plum on one side and Artichoke on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Carter Plum comparisons
See how Carter Plum stacks up against other well-photographed colors across different brands and tones.











































