Fog Mist vs Pure White
Fog Mist is a Benjamin Moore color while Pure White comes from Sherwin-Williams. Both sit in the beige-greige family, which is useful context if you're narrowing within a single hue direction. At LRV 84 vs 70, Pure White will read as the brighter of the two — a 14-point gap that matters most in north-facing or low-light rooms. The tonal difference — Fog Mist's red character against Pure White's warm — becomes most visible against white trim or in morning light. At ΔE 6.5, the difference is perceptible but not dramatic — the two can work harmoniously in the same space. Below you'll find 2 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Fog Mist vs Pure White in Real Spaces
2 real rooms side by side. Fog Mist and Pure White are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.
Living Room
Living rooms test a color across a full range of conditions — morning sun, afternoon shade, and evening lamp light all shift how both of these read. Pure White returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.
Kitchen
Kitchen lighting tends to be bright and directional, which sharpens contrast and makes undertone differences more apparent. The LRV gap is large enough that Pure White will make the room feel meaningfully brighter than Fog Mist would.
Color Details
Fog Mist vs Pure White Simulated Comparison
5 simulated room previews — drag the slider on each to see Fog Mist on one side and Pure White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Fog Mist comparisons
See how Fog Mist stacks up against other well-photographed colors across different brands and tones.
White Dove reflects far more light (LRV 83 vs 70), opening up a space where Fog Mist encloses it.
At LRV 70 vs 52, Fog Mist is decisively the brighter choice.
At LRV 70 vs 30, Fog Mist is decisively the brighter choice.
A 10-point LRV gap (70 vs 60) makes Fog Mist the marginally brighter of the two.
Fog Mist reflects far more light (LRV 70 vs 58), opening up a space where Accessible Beige encloses it.
Fog Mist reflects far more light (LRV 70 vs 27), opening up a space where Denim Drift encloses it.
At LRV 70 vs 43, Fog Mist is decisively the brighter choice.
Fog Mist reflects far more light (LRV 70 vs 55), opening up a space where Tranquil Dawn encloses it.
Fog Mist reflects far more light (LRV 70 vs 44), opening up a space where Hardwick White encloses it.
Fog Mist reads slightly lighter (LRV 70 vs 66), a gap that shows most in low-lit rooms.
Shoji White reads slightly lighter (LRV 74 vs 70), a gap that shows most in low-lit rooms.
Fog Mist reflects far more light (LRV 70 vs 12), opening up a space where Pewter Green encloses it.
With LRVs of 70 and 68, the two reflect almost the same amount of light.
Fog Mist reflects far more light (LRV 70 vs 12), opening up a space where Vintage Vogue encloses it.
Fog Mist reflects far more light (LRV 70 vs 45), opening up a space where Saybrook Sage encloses it.
At LRV 70 vs 31, Fog Mist is decisively the brighter choice.
At LRV 70 vs 7, Fog Mist is decisively the brighter choice.
At LRV 70 vs 24, Fog Mist is decisively the brighter choice.
At LRV 70 vs 57, Fog Mist is decisively the brighter choice.
Their light reflectance is nearly identical (LRV 72 vs 70), so neither reads brighter in a room.