Durum vs Artichoke
Durum (Cloverdale Paint) and Artichoke (Sherwin-Williams) come from different manufacturers. Durum reads as beige, while Artichoke reads as grey — two distinct hue families, not close cousins. The 43-point LRV gap — 64 for Durum vs 21 for Artichoke — means Durum will open up a space more effectively. A ΔE of 31.9 puts these firmly in different territory — two distinct design choices rather than close alternatives. Below you'll find 3 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Durum vs Artichoke in Real Spaces
3 real rooms side by side. Seeing Durum and Artichoke in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
Living Room
A living room wall sees more varied light than almost any other surface in the house, which makes the choice between these two more nuanced than a chip suggests. Durum reflects noticeably more light off the walls, making the space read more open than Artichoke.
Bedroom
Bedrooms are typically lit with warmer, lower light than the rest of the house — a condition that flatters warm tones and deepens cool ones. Durum returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.
Bathroom
Small bathrooms intensify color. A shade that seems quiet in a larger room can feel immersive when you're surrounded by it on four walls. Durum returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.
Color Details
Durum vs Artichoke Simulated Comparison
5 simulated room previews — drag the slider on each to see Durum on one side and Artichoke on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Durum comparisons
See how Durum stacks up against other well-photographed colors across different brands and tones.
At LRV 83 vs 64, White Dove is decisively the brighter choice.
Durum reflects far more light (LRV 64 vs 52), opening up a space where Purbeck Stone encloses it.
Durum reflects far more light (LRV 64 vs 30), opening up a space where Evergreen Fog encloses it.
Durum reads slightly lighter (LRV 64 vs 60), a gap that shows most in low-lit rooms.
A 7-point LRV gap (64 vs 58) makes Durum the marginally brighter of the two.
At LRV 64 vs 27, Durum is decisively the brighter choice.
Durum reflects far more light (LRV 64 vs 43), opening up a space where French Gray encloses it.
A 9-point LRV gap (64 vs 55) makes Durum the marginally brighter of the two.
At LRV 64 vs 44, Durum is decisively the brighter choice.
Pure White reflects far more light (LRV 84 vs 64), opening up a space where Durum encloses it.
Their light reflectance is nearly identical (LRV 66 vs 64), so neither reads brighter in a room.
A 10-point LRV gap (74 vs 64) makes Shoji White the marginally brighter of the two.
At LRV 64 vs 12, Durum is decisively the brighter choice.
A 4-point LRV gap (68 vs 64) makes Skimming Stone the marginally brighter of the two.
At LRV 64 vs 12, Durum is decisively the brighter choice.
At LRV 64 vs 45, Durum is decisively the brighter choice.
Durum reflects far more light (LRV 64 vs 31), opening up a space where Pale Green encloses it.
Durum reflects far more light (LRV 64 vs 7), opening up a space where Pine Needle encloses it.
Durum reflects far more light (LRV 64 vs 24), opening up a space where Cement grey encloses it.
Durum reads slightly lighter (LRV 64 vs 57), a gap that shows most in low-lit rooms.
Just Walnut reads slightly lighter (LRV 72 vs 64), a gap that shows most in low-lit rooms.