Gold's Great Touch vs Pure White

Gold's Great Touch (Cloverdale Paint) and Pure White (Sherwin-Williams) come from different manufacturers. Gold's Great Touch reads as beige, while Pure White reads as beige-greige — two distinct hue families, not close cousins. The 21-point LRV gap — 84 for Pure White vs 63 for Gold's Great Touch — means Pure White will open up a space more effectively. A ΔE of 53.4 puts these firmly in different territory — two distinct design choices rather than close alternatives. Below you'll find 4 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.

Gold's Great Touch vs Pure White in Real Spaces

4 real rooms side by side. Seeing Gold's Great Touch and Pure White in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.

Living Room

A living room wall sees more varied light than almost any other surface in the house, which makes the choice between these two more nuanced than a chip suggests. Pure White reflects noticeably more light off the walls, making the space read more open than Gold's Great Touch.

Gold's Great TouchGold's Great Touch 0961 by Cloverdale Paint — Living Room

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Pure WhitePure White SW 7005 7005 living room

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Bedroom

Bedrooms are typically lit with warmer, lower light than the rest of the house — a condition that flatters warm tones and deepens cool ones. Pure White returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.

Gold's Great TouchGold's Great Touch 0961 by Cloverdale Paint — Bedroom

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Pure White7005 bedroom painted in Sherwin-Williams Pure White

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Kitchen

Kitchens often have the harshest, most revealing light in the house — under-cabinet LEDs and overhead fixtures that strip away subtlety. Pure White returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.

Gold's Great TouchGold's Great Touch 0961 by Cloverdale Paint — Kitchen

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Pure WhiteSherwin Williams Pure White 7005 kitchen cabinets

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Bathroom

Small bathrooms intensify color. A shade that seems quiet in a larger room can feel immersive when you're surrounded by it on four walls. Pure White returns significantly more light to the room — in a smaller or darker space, that difference in perceived brightness is hard to miss.

Gold's Great TouchGold's Great Touch 0961 by Cloverdale Paint — Bathroom

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Pure WhiteWhite 7005 bathroom in Pure White by Sherwin Williams

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Color Details

Gold's Great Touch
Cloverdale Paint · 0961
LRV63.0
BrandCloverdale Paint
Number0961
Undertone
Temperature
BrightnessLight
Pure White
Sherwin-Williams · 7005
LRV84.0
BrandSherwin-Williams
Number7005
Undertone
TemperatureWarm
BrightnessLight

Gold's Great Touch vs Pure White Simulated Comparison

5 simulated room previews — drag the slider on each to see Gold's Great Touch on one side and Pure White on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.

More Gold's Great Touch comparisons

See how Gold's Great Touch stacks up against other well-photographed colors across different brands and tones.

Gold's Great Touch
Ammonite
Gold's Great Touch
Ammonite
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Farrow & Ball
Ammonite
LRV 69

Ammonite reads slightly lighter (LRV 69 vs 63), a gap that shows most in low-lit rooms.

White Dove
Gold's Great Touch
White Dove
Gold's Great Touch
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 83 vs 63, White Dove is decisively the brighter choice.

Gold's Great Touch
Iron Ore
Gold's Great Touch
Iron Ore
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 63 vs 6, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
Purbeck Stone
Gold's Great Touch
Purbeck Stone
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

Gold's Great Touch reads slightly lighter (LRV 63 vs 52), a gap that shows most in low-lit rooms.

Gold's Great Touch
Evergreen Fog
Gold's Great Touch
Evergreen Fog
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

Gold's Great Touch reflects far more light (LRV 63 vs 30), opening up a space where Evergreen Fog encloses it.

Gold's Great Touch
Mizzle
Gold's Great Touch
Mizzle
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Farrow & Ball
Mizzle
LRV 52

A 11-point LRV gap (63 vs 52) makes Gold's Great Touch the marginally brighter of the two.

Gold's Great Touch
Agreeable Gray
Gold's Great Touch
Agreeable Gray
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

With LRVs of 63 and 60, the two reflect almost the same amount of light.

Gold's Great Touch
Accessible Beige
Gold's Great Touch
Accessible Beige

A 5-point LRV gap (63 vs 58) makes Gold's Great Touch the marginally brighter of the two.

Gold's Great Touch
Denim Drift
Gold's Great Touch
Denim Drift
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 63 vs 27, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
French Gray
Gold's Great Touch
French Gray
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

Gold's Great Touch reflects far more light (LRV 63 vs 43), opening up a space where French Gray encloses it.

Gold's Great Touch
Naval
Gold's Great Touch
Naval
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Sherwin-Williams
Naval
LRV 4

Gold's Great Touch reflects far more light (LRV 63 vs 4), opening up a space where Naval encloses it.

Gold's Great Touch
Tranquil Dawn
Gold's Great Touch
Tranquil Dawn
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

A 8-point LRV gap (63 vs 55) makes Gold's Great Touch the marginally brighter of the two.

Gold's Great Touch
Bancha
Gold's Great Touch
Bancha
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Farrow & Ball
Bancha
LRV 13

At LRV 63 vs 13, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
Hardwick White
Gold's Great Touch
Hardwick White
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 63 vs 44, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
Artichoke
Gold's Great Touch
Artichoke
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Sherwin-Williams
Artichoke
LRV 21

Gold's Great Touch reflects far more light (LRV 63 vs 21), opening up a space where Artichoke encloses it.

Balboa Mist
Gold's Great Touch
Balboa Mist
Gold's Great Touch
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

Their light reflectance is nearly identical (LRV 66 vs 63), so neither reads brighter in a room.

Gold's Great Touch
Shoji White
Gold's Great Touch
Shoji White
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

A 11-point LRV gap (74 vs 63) makes Shoji White the marginally brighter of the two.

Gold's Great Touch
Snowbound
Gold's Great Touch
Snowbound
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Sherwin-Williams
Snowbound
LRV 83

At LRV 83 vs 63, Snowbound is decisively the brighter choice.

Gold's Great Touch
Pigeon
Gold's Great Touch
Pigeon
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Farrow & Ball
Pigeon
LRV 51

Gold's Great Touch reflects far more light (LRV 63 vs 51), opening up a space where Pigeon encloses it.

Gold's Great Touch
Pewter Green
Gold's Great Touch
Pewter Green
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 63 vs 12, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
Duck Green
Gold's Great Touch
Duck Green
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 63 vs 8, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
Skimming Stone
Gold's Great Touch
Skimming Stone
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

A 5-point LRV gap (68 vs 63) makes Skimming Stone the marginally brighter of the two.

Gold's Great Touch
Dix Blue
Gold's Great Touch
Dix Blue
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
Farrow & Ball
Dix Blue
LRV 41

Gold's Great Touch reflects far more light (LRV 63 vs 41), opening up a space where Dix Blue encloses it.

Gold's Great Touch
Hicks' Blue
Gold's Great Touch
Hicks' Blue

Gold's Great Touch vs Hicks' Blue

Gold's Great Touch
Slaked Lime Deep
Gold's Great Touch
Slaked Lime Deep

Gold's Great Touch vs Slaked Lime Deep

Vintage Vogue
Gold's Great Touch
Vintage Vogue
Gold's Great Touch
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 63 vs 12, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
Livid
Gold's Great Touch
Livid
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

Gold's Great Touch vs Livid

Saybrook Sage
Gold's Great Touch
Saybrook Sage
Gold's Great Touch
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

At LRV 63 vs 45, Gold's Great Touch is decisively the brighter choice.

Gold's Great Touch
Pale Green
Gold's Great Touch
Pale Green
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63
RAL ClassicClassic
Pale Green
LRV 31

Gold's Great Touch reflects far more light (LRV 63 vs 31), opening up a space where Pale Green encloses it.

Gold's Great Touch
Pine Needle
Gold's Great Touch
Pine Needle
Cloverdale Paint
Gold's Great Touch
0961 · LRV 63

Gold's Great Touch reflects far more light (LRV 63 vs 7), opening up a space where Pine Needle encloses it.