Preferenced Red vs RAL 340-4

Where Preferenced Red belongs to Farrow & Ball's range, RAL 340-4 is a RAL Effect color. Hue-wise, Preferenced Red belongs to the pink-red family and RAL 340-4 to the pink family. They have nearly identical light reflectance values (8 vs 7), so they'll read as similarly Dark in most lighting conditions. At ΔE 2.5, these are close — the kind of difference that matters when choosing between them, but doesn't read strongly in a finished room. Below you'll find 5 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.

Preferenced Red vs RAL 340-4 in Real Spaces

5 real rooms side by side. Preferenced Red and RAL 340-4 are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.

Living Room

In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. The two are close enough that the choice comes down to finer qualities — undertone, texture, what the color sits next to.

Preferenced RedFarrow and Ball Preferenced Red 297 living room

@hugopampin

RAL 340-4RAL Effect 340-4 living room interior

@visualization

Bedroom

The context that matters most in a bedroom is how a color reads under a bedside lamp at night, not under noon daylight. At this scale the difference is subtle — you'd need them side by side, as shown here, to reliably tell them apart.

Preferenced RedFarrow and Ball Preferenced Red bedroom interior

@edwardianrevamp

RAL 340-4RAL Effect 340-4 bedroom

@visualization

Bathroom

Bathrooms are one of the few spaces where you're genuinely enclosed by the paint color, which makes the choice between these two more consequential. At this scale the difference is subtle — you'd need them side by side, as shown here, to reliably tell them apart.

Preferenced RedFarrow and Ball Preferenced Red bathroom vanity

@mldecorsprayfinishes

RAL 340-4RAL Effect 340-4 bathroom

@visualization

House

Seen across an entire facade, subtle tonal differences become pronounced. What reads as nearly the same on a chip often reads as clearly different at scale. At this scale the difference is subtle — you'd need them side by side, as shown here, to reliably tell them apart.

Preferenced RedHouse renovation Farrow and Ball Preferenced Red

@we_bought_a_wreck_brighton

RAL 340-4RAL Effect 340-4 victorian house interior

@visualization

Kitchen Cabinets

Kitchen cabinets are constantly compared against adjacent materials, which means subtle differences between these two become much more visible. At this scale the difference is subtle — you'd need them side by side, as shown here, to reliably tell them apart.

Preferenced RedFarrow and Ball Preferenced Red kitchen cabinets color review

@clairejefford

RAL 340-4RAL Effect 340-4 kitchen cabinets

@visualization

Color Details

Preferenced Red
Farrow & Ball · 297
Hex#6d4247
LRV8.2
BrandFarrow & Ball
Number297
Undertone
TemperatureWarm
BrightnessDark
RAL 340-4
RAL Effect · RAL 340-4
Hex#683D40
LRV7.3
BrandRAL Effect
NumberRAL 340-4
Undertone
Temperature
BrightnessDark

Preferenced Red vs RAL 340-4 Simulated Comparison

5 simulated room previews — drag the slider on each to see Preferenced Red on one side and RAL 340-4 on the other.

Bathroom
Bedroom
House
Kitchen Cabinets
Living Room

Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.

More Preferenced Red comparisons

See how Preferenced Red stacks up against other well-photographed colors across different brands and tones.

White Dove
Preferenced Red
White Dove
Benjamin Moore
White Dove
LRV 83

White Dove is the lighter choice

Ammonite
Preferenced Red
Ammonite
Farrow & Ball
Ammonite
LRV 69

Ammonite is the lighter choice

Iron Ore
Preferenced Red
Iron Ore
Sherwin-Williams
Iron Ore
LRV 6

Nearly identical in tone

Purbeck Stone
Preferenced Red
Purbeck Stone
Farrow & Ball
Purbeck Stone
LRV 52

Purbeck Stone is the lighter choice

Evergreen Fog
Preferenced Red
Evergreen Fog
Sherwin-Williams
Evergreen Fog
LRV 30

Evergreen Fog reads noticeably lighter

Mizzle
Preferenced Red
Mizzle
Farrow & Ball
Mizzle
LRV 52

Mizzle is the lighter choice

Agreeable Gray
Preferenced Red
Agreeable Gray
Sherwin-Williams
Agreeable Gray
LRV 60

Agreeable Gray is the lighter choice

Accessible Beige
Preferenced Red
Accessible Beige
Sherwin-Williams
Accessible Beige
LRV 58

Accessible Beige is the lighter choice

Denim Drift
Preferenced Red
Denim Drift
Dulux
Denim Drift
LRV 27

Denim Drift reads noticeably lighter

French Gray
Preferenced Red
French Gray
Farrow & Ball
French Gray
LRV 43

French Gray is the lighter choice

Naval
Preferenced Red
Naval
Sherwin-Williams
Naval
LRV 4

Preferenced Red reads slightly lighter

Tranquil Dawn
Preferenced Red
Tranquil Dawn
Dulux
Tranquil Dawn
LRV 55

Tranquil Dawn is the lighter choice

Bancha
Preferenced Red
Bancha
Farrow & Ball
Bancha
LRV 13

Bancha reads slightly lighter

Hardwick White
Preferenced Red
Hardwick White
Farrow & Ball
Hardwick White
LRV 44

Hardwick White is the lighter choice

Pure White
Preferenced Red
Pure White
Sherwin-Williams
Pure White
LRV 84

Pure White is the lighter choice

Artichoke
Preferenced Red
Artichoke
Sherwin-Williams
Artichoke
LRV 21

Artichoke reads noticeably lighter

Balboa Mist
Preferenced Red
Balboa Mist
Benjamin Moore
Balboa Mist
LRV 66

Balboa Mist is the lighter choice

Shoji White
Preferenced Red
Shoji White
Sherwin-Williams
Shoji White
LRV 74

Shoji White is the lighter choice

Snowbound
Preferenced Red
Snowbound
Sherwin-Williams
Snowbound
LRV 83

Snowbound is the lighter choice

Pewter Green
Preferenced Red
Pewter Green
Sherwin-Williams
Pewter Green
LRV 12

Pewter Green reads slightly lighter

Skimming Stone
Preferenced Red
Skimming Stone
Farrow & Ball
Skimming Stone
LRV 68

Skimming Stone is the lighter choice

Dix Blue
Preferenced Red
Dix Blue
Farrow & Ball
Dix Blue
LRV 41

Dix Blue is the lighter choice

Calamine
Preferenced Red
Calamine
Farrow & Ball
Calamine
LRV 68

Calamine is the lighter choice

Treron
Preferenced Red
Treron
Farrow & Ball
Treron
LRV 25

Treron reads noticeably lighter

Vintage Vogue
Preferenced Red
Vintage Vogue
Benjamin Moore
Vintage Vogue
LRV 12

Vintage Vogue reads slightly lighter

Saybrook Sage
Preferenced Red
Saybrook Sage
Benjamin Moore
Saybrook Sage
LRV 45

Saybrook Sage is the lighter choice

Pale Green
Preferenced Red
Pale Green
RAL ClassicClassic
Pale Green
LRV 31

Pale Green reads noticeably lighter

Pine Needle
Preferenced Red
Pine Needle
Dulux
Pine Needle
LRV 7

Nearly identical in tone

Cement grey
Preferenced Red
Cement grey
RAL ClassicClassic
Cement grey
LRV 24

Cement grey reads noticeably lighter

Guilford Green
Preferenced Red
Guilford Green
Benjamin Moore
Guilford Green
LRV 57

Guilford Green is the lighter choice