Adventure vs Upward
Where Adventure belongs to Jotun's range, Upward is a Sherwin-Williams color. Hue-wise, Adventure belongs to the beige-greige family and Upward to the blue family. Upward (LRV 57) reflects noticeably more light than Adventure (LRV 25), a difference of 32 points that becomes especially apparent in rooms with limited natural light. Adventure runs warm while Upward is decidedly cool, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 34.7, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 5 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Adventure vs Upward in Real Spaces
5 real rooms side by side. Seeing Adventure and Upward in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
Living Room
In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. The LRV gap is large enough that Upward will make the room feel meaningfully brighter than Adventure would.
Bedroom
The context that matters most in a bedroom is how a color reads under a bedside lamp at night, not under noon daylight. Upward reflects noticeably more light off the walls, making the space read more open than Adventure.
Kitchen
In a kitchen, colors are seen under bright task lighting that amplifies undertones — what reads neutral elsewhere can show its hand here. Upward reflects noticeably more light off the walls, making the space read more open than Adventure.
Bathroom
Bathrooms are one of the few spaces where you're genuinely enclosed by the paint color, which makes the choice between these two more consequential. Upward reflects noticeably more light off the walls, making the space read more open than Adventure.
Color Details
Adventure vs Upward Simulated Comparison
5 simulated room previews — drag the slider on each to see Adventure on one side and Upward on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Adventure comparisons
See how Adventure stacks up against other well-photographed colors across different brands and tones.


















































