Sand vs Upward
Where Sand belongs to Jotun's range, Upward is a Sherwin-Williams color. Sand reads as beige-greige, while Upward reads as blue — two distinct hue families, not close cousins. They have nearly identical light reflectance values (56 vs 57), so they'll read as similarly Light in most lighting conditions. Sand runs warm while Upward is decidedly cool, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 14.7, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 3 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Sand vs Upward in Real Spaces
3 real rooms side by side. Seeing Sand and Upward in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
Living Room
In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. The temperature contrast between Sand and Upward is what sets these apart most in this context.
Bedroom
The context that matters most in a bedroom is how a color reads under a bedside lamp at night, not under noon daylight. Sand brings more warmth to the space, while Upward keeps things cooler and crisper.
Color Details
Sand vs Upward Simulated Comparison
5 simulated room previews — drag the slider on each to see Sand on one side and Upward on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Sand comparisons
See how Sand stacks up against other well-photographed colors across different brands and tones.














































