Birch Forest vs Pure White
Where Birch Forest belongs to PPG's range, Pure White is a Sherwin-Williams color. Birch Forest reads as green-grey, while Pure White reads as beige-greige — two distinct hue families, not close cousins. Pure White (LRV 84) reflects noticeably more light than Birch Forest (LRV 30), a difference of 54 points that becomes especially apparent in rooms with limited natural light. With a ΔE of 32.6, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Birch Forest vs Pure White Simulated Comparison
5 simulated room previews — drag the slider on each to see Birch Forest on one side and Pure White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Birch Forest comparisons
See how Birch Forest stacks up against other well-photographed colors across different brands and tones.
