Iceberg vs Pure White
Both from Sherwin-Williams's palette. Hue-wise, Iceberg belongs to the blue family and Pure White to the beige-greige family. Pure White (LRV 84) reflects noticeably more light than Iceberg (LRV 76), a difference of 8 points that becomes especially apparent in rooms with limited natural light. Iceberg runs cool while Pure White is decidedly warm, which means they'll respond very differently to warm vs cool light sources. The ΔE 7.9 gap is real but not dramatic — close enough to use together, distinct enough to matter as a choice. Below you'll find 1 real-room photo comparison where both colors appear side by side, plus 5 simulated room previews.
Iceberg vs Pure White in Real Spaces
1 real room side by side. Iceberg and Pure White are close enough that the difference can be hard to judge from a chip alone — these photos show how each reads at scale, across different spaces and lighting conditions.
Bedroom
The context that matters most in a bedroom is how a color reads under a bedside lamp at night, not under noon daylight. Pure White reflects noticeably more light off the walls, making the space read more open than Iceberg.
Color Details
Iceberg vs Pure White Simulated Comparison
5 simulated room previews — drag the slider on each to see Iceberg on one side and Pure White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Iceberg comparisons
See how Iceberg stacks up against other well-photographed colors across different brands and tones.
White Dove reads slightly lighter (LRV 83 vs 76), a gap that shows most in low-lit rooms.
At LRV 76 vs 52, Iceberg is decisively the brighter choice.
At LRV 76 vs 30, Iceberg is decisively the brighter choice.
At LRV 76 vs 60, Iceberg is decisively the brighter choice.
Iceberg reflects far more light (LRV 76 vs 58), opening up a space where Accessible Beige encloses it.
Iceberg reflects far more light (LRV 76 vs 27), opening up a space where Denim Drift encloses it.
At LRV 76 vs 43, Iceberg is decisively the brighter choice.
Iceberg reflects far more light (LRV 76 vs 55), opening up a space where Tranquil Dawn encloses it.
Iceberg reflects far more light (LRV 76 vs 44), opening up a space where Hardwick White encloses it.
Iceberg reads slightly lighter (LRV 76 vs 66), a gap that shows most in low-lit rooms.
With LRVs of 76 and 74, the two reflect almost the same amount of light.
Iceberg reflects far more light (LRV 76 vs 12), opening up a space where Pewter Green encloses it.
Iceberg reads slightly lighter (LRV 76 vs 68), a gap that shows most in low-lit rooms.
Iceberg reflects far more light (LRV 76 vs 12), opening up a space where Vintage Vogue encloses it.
Iceberg reflects far more light (LRV 76 vs 45), opening up a space where Saybrook Sage encloses it.
At LRV 76 vs 31, Iceberg is decisively the brighter choice.
At LRV 76 vs 7, Iceberg is decisively the brighter choice.
At LRV 76 vs 24, Iceberg is decisively the brighter choice.
At LRV 76 vs 57, Iceberg is decisively the brighter choice.
A 4-point LRV gap (76 vs 72) makes Iceberg the marginally brighter of the two.