Imagine vs Smart White
Both from Sherwin-Williams's palette. Imagine reads as grey, while Smart White reads as beige-pink — two distinct hue families, not close cousins. Smart White (LRV 72) reflects noticeably more light than Imagine (LRV 48), a difference of 24 points that becomes especially apparent in rooms with limited natural light. Both lean warm, so they'll behave similarly in mixed or changing light conditions. With a ΔE of 13.2, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Imagine vs Smart White Simulated Comparison
5 simulated room previews — drag the slider on each to see Imagine on one side and Smart White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Imagine comparisons
See how Imagine stacks up against other well-photographed colors across different brands and tones.








































