Pure White vs Y410
Where Pure White belongs to Sherwin-Williams's range, Y410 is a Tikkurila color. Hue-wise, Pure White belongs to the beige-greige family and Y410 to the beige-pink family. Pure White (LRV 84) reflects noticeably more light than Y410 (LRV 72), a difference of 12 points that becomes especially apparent in rooms with limited natural light. With a ΔE of 10.3, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Pure White vs Y410 Simulated Comparison
5 simulated room previews — drag the slider on each to see Pure White on one side and Y410 on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Pure White comparisons
See how Pure White stacks up against other well-photographed colors across different brands and tones.
