Simply White vs Ultra Violet
Both from Benjamin Moore's palette. Hue-wise, Simply White belongs to the beige-white family and Ultra Violet to the pink-purple family. Simply White (LRV 90) reflects noticeably more light than Ultra Violet (LRV 13), a difference of 77 points that becomes especially apparent in rooms with limited natural light. Simply White runs yellow while Ultra Violet is decidedly purple, which means they'll respond very differently to warm vs cool light sources. With a ΔE of 63.9, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
Simply White vs Ultra Violet Simulated Comparison
5 simulated room previews — drag the slider on each to see Simply White on one side and Ultra Violet on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Simply White comparisons
See how Simply White stacks up against other well-photographed colors across different brands and tones.








































