In The Cloud vs Artichoke
Where In The Cloud belongs to PPG's range, Artichoke is a Sherwin-Williams color. In The Cloud reads as greige-grey, while Artichoke reads as grey — two distinct hue families, not close cousins. In The Cloud (LRV 71) reflects noticeably more light than Artichoke (LRV 21), a difference of 50 points that becomes especially apparent in rooms with limited natural light. With a ΔE of 36.1, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 6 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
In The Cloud vs Artichoke in Real Spaces
6 real rooms side by side. Seeing In The Cloud and Artichoke in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
Living Room
In a living room, color works across both daylight and evening light — the same wall can read very differently at noon and at 8pm. The LRV gap is large enough that In The Cloud will make the room feel meaningfully brighter than Artichoke would.
Bedroom
The context that matters most in a bedroom is how a color reads under a bedside lamp at night, not under noon daylight. In The Cloud reflects noticeably more light off the walls, making the space read more open than Artichoke.
Bathroom
Bathrooms are one of the few spaces where you're genuinely enclosed by the paint color, which makes the choice between these two more consequential. In The Cloud reflects noticeably more light off the walls, making the space read more open than Artichoke.
Home Office
The test for a home office color isn't how it looks in a quick glance — it's whether it still feels right after a full day of work. In The Cloud reflects noticeably more light off the walls, making the space read more open than Artichoke.
House
Seen across an entire facade, subtle tonal differences become pronounced. What reads as nearly the same on a chip often reads as clearly different at scale. In The Cloud reflects noticeably more light off the walls, making the space read more open than Artichoke.
Front Door
A front door is a focal point — small color differences read clearly at this concentrated scale. The LRV gap is large enough that In The Cloud will make the room feel meaningfully brighter than Artichoke would.
Color Details
In The Cloud vs Artichoke Simulated Comparison
5 simulated room previews — drag the slider on each to see In The Cloud on one side and Artichoke on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More In The Cloud comparisons
See how In The Cloud stacks up against other well-photographed colors across different brands and tones.
With LRVs of 71 and 69, the two reflect almost the same amount of light.
At LRV 83 vs 71, White Dove is decisively the brighter choice.
At LRV 71 vs 6, In The Cloud is decisively the brighter choice.
In The Cloud reflects far more light (LRV 71 vs 52), opening up a space where Purbeck Stone encloses it.
In The Cloud reflects far more light (LRV 71 vs 30), opening up a space where Evergreen Fog encloses it.
At LRV 71 vs 52, In The Cloud is decisively the brighter choice.
In The Cloud reads slightly lighter (LRV 71 vs 60), a gap that shows most in low-lit rooms.
At LRV 71 vs 58, In The Cloud is decisively the brighter choice.
At LRV 71 vs 27, In The Cloud is decisively the brighter choice.
In The Cloud reflects far more light (LRV 71 vs 43), opening up a space where French Gray encloses it.
In The Cloud reflects far more light (LRV 71 vs 4), opening up a space where Naval encloses it.
At LRV 71 vs 55, In The Cloud is decisively the brighter choice.
At LRV 71 vs 13, In The Cloud is decisively the brighter choice.
At LRV 71 vs 44, In The Cloud is decisively the brighter choice.
Pure White reflects far more light (LRV 84 vs 71), opening up a space where In The Cloud encloses it.
A 5-point LRV gap (71 vs 66) makes In The Cloud the marginally brighter of the two.
A 3-point LRV gap (74 vs 71) makes Shoji White the marginally brighter of the two.
A 12-point LRV gap (83 vs 71) makes Snowbound the marginally brighter of the two.
In The Cloud reflects far more light (LRV 71 vs 51), opening up a space where Pigeon encloses it.
At LRV 71 vs 12, In The Cloud is decisively the brighter choice.
At LRV 71 vs 8, In The Cloud is decisively the brighter choice.
Their light reflectance is nearly identical (LRV 71 vs 68), so neither reads brighter in a room.
In The Cloud reflects far more light (LRV 71 vs 41), opening up a space where Dix Blue encloses it.
At LRV 71 vs 12, In The Cloud is decisively the brighter choice.
At LRV 71 vs 45, In The Cloud is decisively the brighter choice.
In The Cloud reflects far more light (LRV 71 vs 31), opening up a space where Pale Green encloses it.
In The Cloud reflects far more light (LRV 71 vs 7), opening up a space where Pine Needle encloses it.