Positive Red vs Shoji White
Both from Sherwin-Williams's palette. Hue-wise, Positive Red belongs to the pink-red family and Shoji White to the beige-greige family. Shoji White (LRV 74) reflects noticeably more light than Positive Red (LRV 11), a difference of 63 points that becomes especially apparent in rooms with limited natural light. Both lean warm, so they'll behave similarly in mixed or changing light conditions. With a ΔE of 74.5, the contrast is hard to miss. These aren't variations on a theme — they're two different answers to the same question. Below you'll find 2 real-room photo comparisons where both colors appear side by side, plus 5 simulated room previews.
Positive Red vs Shoji White in Real Spaces
2 real rooms side by side. Seeing Positive Red and Shoji White in actual rooms makes the difference concrete; browse the spaces below to get a feel for how each color lives on a wall.
House
Seen across an entire facade, subtle tonal differences become pronounced. What reads as nearly the same on a chip often reads as clearly different at scale. Shoji White reflects noticeably more light off the walls, making the space read more open than Positive Red.
Front Door
A front door is a focal point — small color differences read clearly at this concentrated scale. The LRV gap is large enough that Shoji White will make the room feel meaningfully brighter than Positive Red would.
Color Details
Positive Red vs Shoji White Simulated Comparison
5 simulated room previews — drag the slider on each to see Positive Red on one side and Shoji White on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More Positive Red comparisons
See how Positive Red stacks up against other well-photographed colors across different brands and tones.











































