In The Cloud vs Purity
Both from PPG's palette. Hue-wise, In The Cloud belongs to the greige-grey family and Purity to the beige family. Purity (LRV 80) reflects noticeably more light than In The Cloud (LRV 71), a difference of 9 points that becomes especially apparent in rooms with limited natural light. The ΔE 5.8 gap is real but not dramatic — close enough to use together, distinct enough to matter as a choice. Below, 5 simulated room previews show how each color reads at scale — real-room photos will be added as they become available.
Color Details
In The Cloud vs Purity Simulated Comparison
5 simulated room previews — drag the slider on each to see In The Cloud on one side and Purity on the other.
Digital color is approximate. These simulations are generated from the manufacturer's hex values and overlaid on grayscale room photos — your screen's calibration, brightness, and viewing angle all affect how they render. Before committing to either color, test physical samples in your own space under the light you actually live with.
More In The Cloud comparisons
See how In The Cloud stacks up against other well-photographed colors across different brands and tones.
With LRVs of 71 and 69, the two reflect almost the same amount of light.
At LRV 83 vs 71, White Dove is decisively the brighter choice.
At LRV 71 vs 6, In The Cloud is decisively the brighter choice.
In The Cloud reflects far more light (LRV 71 vs 52), opening up a space where Purbeck Stone encloses it.
In The Cloud reflects far more light (LRV 71 vs 30), opening up a space where Evergreen Fog encloses it.
At LRV 71 vs 52, In The Cloud is decisively the brighter choice.
In The Cloud reads slightly lighter (LRV 71 vs 60), a gap that shows most in low-lit rooms.
At LRV 71 vs 58, In The Cloud is decisively the brighter choice.
At LRV 71 vs 27, In The Cloud is decisively the brighter choice.
In The Cloud reflects far more light (LRV 71 vs 43), opening up a space where French Gray encloses it.
In The Cloud reflects far more light (LRV 71 vs 4), opening up a space where Naval encloses it.
At LRV 71 vs 55, In The Cloud is decisively the brighter choice.
At LRV 71 vs 13, In The Cloud is decisively the brighter choice.
At LRV 71 vs 44, In The Cloud is decisively the brighter choice.
Pure White reflects far more light (LRV 84 vs 71), opening up a space where In The Cloud encloses it.
In The Cloud reflects far more light (LRV 71 vs 21), opening up a space where Artichoke encloses it.
A 5-point LRV gap (71 vs 66) makes In The Cloud the marginally brighter of the two.
A 3-point LRV gap (74 vs 71) makes Shoji White the marginally brighter of the two.
A 12-point LRV gap (83 vs 71) makes Snowbound the marginally brighter of the two.
In The Cloud reflects far more light (LRV 71 vs 51), opening up a space where Pigeon encloses it.
At LRV 71 vs 12, In The Cloud is decisively the brighter choice.
At LRV 71 vs 8, In The Cloud is decisively the brighter choice.
Their light reflectance is nearly identical (LRV 71 vs 68), so neither reads brighter in a room.
In The Cloud reflects far more light (LRV 71 vs 41), opening up a space where Dix Blue encloses it.
At LRV 71 vs 12, In The Cloud is decisively the brighter choice.
At LRV 71 vs 45, In The Cloud is decisively the brighter choice.
In The Cloud reflects far more light (LRV 71 vs 31), opening up a space where Pale Green encloses it.